Report cover image

Toys & Games Retail in Indonesia

Publisher MarketLine
Published Oct 16, 2025
Length 34 Pages
SKU # MTLN20768193

Description

Toys & Games Retail in Indonesia

Summary

Toys & Games Retail in Indonesia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • Toys & games market includes retail sales of action figures, activity toys, dolls, games, infant and baby toys, miniature models, plush toys, puzzles, ride-on model toys, and toy vehicles.
  • The Indonesian toys & games retail market recorded revenues of $1,413.3 million in 2024, representing a negative compound annual growth rate (CAGR) of 2.8% between 2019 and 2024.
  • Other Specialist Retail account for the largest proportion of sales in the Indonesian toys & games retail market in 2024, sales through this channel generated $1,058.9 million, equivalent to 74.9% of the market's overall value.
  • Indonesia accounted for a share of 3.3% of the Asia-Pacific toys & games retail market in 2024.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the toys & games retail market in Indonesia
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the toys & games retail market in Indonesia
  • Leading company profiles reveal details of key toys & games retail market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Indonesia toys & games retail market with five year forecasts
Reasons to Buy
  • What was the size of the Indonesia toys & games retail market by value in 2024?
  • What will be the size of the Indonesia toys & games retail market in 2029?
  • What factors are affecting the strength of competition in the Indonesia toys & games retail market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Indonesia's toys & games retail market?

Table of Contents

34 Pages
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Geography segmentation
1.4. Market rivalry
1.5. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Geography segmentation
4.2. Market distribution
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What are the recent developments in the market?
8 Company Profiles
8.1. Lego AS
8.2. Miniso Group Holding Ltd
8.3. Pop Mart International Group Ltd
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Indonesia toys & games retail market value: $ million, 2019-24
Table 2: Indonesia toys & games retail market geography segmentation: $ million, 2024
Table 3: Indonesia toys & games retail market distribution: % share, by value, 2024
Table 4: Indonesia toys & games retail market value forecast: $ million, 2024-29
Table 5: Lego AS: Key Facts
Table 6: Lego AS: Key Employees
Table 7: Miniso Group Holding Ltd: Key Facts
Table 8: Miniso Group Holding Ltd: Annual Financial Ratios
Table 9: Miniso Group Holding Ltd: Key Employees
Table 10: Pop Mart International Group Ltd: Key Facts
Table 11: Pop Mart International Group Ltd: Annual Financial Ratios
Table 12: Pop Mart International Group Ltd: Key Employees
Table 13: Indonesia Size of Population (Million), 2020-24
Table 14: Indonesia Real GDP (Constant 2010 Prices, $ Billion), 2020-24
Table 15: Indonesia GDP (Current Prices, $ Billion), 2020-24
Table 16: Indonesia Inflation, 2020-24
Table 17: Indonesia Consumer Price Index (Absolute), 2020-24
Table 18: Indonesia Exchange Rate, 2019-24
List of Figures
Figure 1: Indonesia toys & games retail market value: $ million, 2019-24
Figure 2: Indonesia toys & games retail market geography segmentation: % share, by value, 2024
Figure 3: Indonesia toys & games retail market distribution: % share, by value, 2024
Figure 4: Indonesia toys & games retail market value forecast: $ million, 2024-29
Figure 5: Forces driving competition in the toys & games retail market in Indonesia, 2024
Figure 6: Drivers of buyer power in the toys & games retail market in Indonesia, 2024
Figure 7: Drivers of supplier power in the toys & games retail market in Indonesia, 2024
Figure 8: Factors influencing the likelihood of new entrants in the toys & games retail market in Indonesia, 2024
Figure 9: Factors influencing the threat of substitutes in the toys & games retail market in Indonesia, 2024
Figure 10: Drivers of degree of rivalry in the toys & games retail market in Indonesia, 2024

Search Inside Report

Pricing

Currency Rates
How Do Licenses Work?

How Do Licenses Work?

The primary function of a report license is to define how many people within a company are authorized to use the purchased report. This is separate to how a report might be delivered. Unless specifically identified otherwise, the purchase option is Single User. Below is a helpful description of that license, along with a sampling of others most commonly offered.

  • This license allows only one user to have access to and to use/read the report. It is not one user at a time or one user group; it is an individual who will be reading and utilizing the report.

  • This license allows for the entire purchasing company to read and use the report. This is the license level that would allow for a report to be placed on an internal company shared drive for access by all employees of that direct company. This license does not extend to parent or sister company use.

  • This license is designed to allow an entire department within a company full access to a report. The departmental license is a great option for companies that have more than one location and the department is spread out all over the country/world

  • This license is for companies that have one location where they want the report to be accessible by all employees within that physical location.

  • This is the most flexible of the licensing options. Some publishers will allow you to get a license for a preset number of people (typically 5). These licenses are ideal for small work groups.

License options are at the discretion of each publisher. As such, not all licenses indicated above are available for every product. If you are uncertain of the best license for your needs or would like a license that is not proactively available, please contact us and we will be happy to assist.

Request A Sample
Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
Chat Now
Contact Us