Motorcycles in Scandinavia

Motorcycles in Scandinavia

Summary

Motorcycles in Scandinavia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • Motorcycles market includes all on- and off-road motorcycles including scooters and mopeds. Mopeds are two-wheeled vehicles with an engine capacity of less than 50cc. They are generally equipped for both motorized and non-motorized propulsion and have a restricted maximum speed. Any powered two-wheeler that is not a moped is classified as a motorcycle (The term 'scooter' refers to a two-wheeler of any capacity that has its engine as part of the rear suspension and/or has a step-through chassis. Depending on its engine capacity, a scooter may be classified as either a moped or a motorcycle).
  • The Scandinavian motorcycles market recorded revenues of $1,542.3 million in 2024, representing a negative compound annual growth rate (CAGR) of 1.0% between 2019 and 2024.
  • Market consumption volumes declined with a negative CAGR of 2.7% between 2019 and 2024, reaching a total of 341.6 thousand units in 2024.
  • The growth of the Scandinavian motorcycles market volume in 2024 was primarily driven by the increase in disposable income. Rising wages boosted motorcycle purchasing, resulting in increased vehicle registrations and a shift from public transport to personal mobility among a broader population. According to Eurostat, in 2024, the net household disposable income in Norway reached $197.8 billion, marking a 4.3% increase over 2023.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the motorcycles market in Scandinavia
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the motorcycles market in Scandinavia
  • Leading company profiles reveal details of key motorcycles market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Scandinavia motorcycles market with five year forecasts
Reasons to Buy
  • What was the size of the Scandinavia motorcycles market by value in 2024?
  • What will be the size of the Scandinavia motorcycles market in 2029?
  • What factors are affecting the strength of competition in the Scandinavia motorcycles market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Scandinavia's motorcycles market?


1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market rivalry
1.8. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players in the market?
7.2. What strategies do the leading players follow?
7.3. What are the strengths of the leading players?
8 Company Profiles
8.1. Bayerische Motoren Werke AG
8.2. Yamaha Motor Co Ltd
8.3. Honda Motor Co Ltd
8.4. Suzuki Motor Corp
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Scandinavia motorcycles market value: $ million, 2019-24
Table 2: Scandinavia motorcycles market volume: thousand units, 2019-24
Table 3: Scandinavia motorcycles market category segmentation: % share, by value, 2019-24
Table 4: Scandinavia motorcycles market category segmentation: $ million, 2019-24
Table 5: Scandinavia motorcycles market geography segmentation: $ million, 2024
Table 6: Scandinavia motorcycles market value forecast: $ million, 2024-29
Table 7: Scandinavia motorcycles market volume forecast: thousand units, 2024-29
Table 8: Bayerische Motoren Werke AG: Key Facts
Table 9: Bayerische Motoren Werke AG: Annual Financial Ratios
Table 10: Bayerische Motoren Werke AG: Key Employees
Table 11: Bayerische Motoren Werke AG: Key Employees Continued
Table 12: Yamaha Motor Co Ltd: Key Facts
Table 13: Yamaha Motor Co Ltd: Annual Financial Ratios
Table 14: Yamaha Motor Co Ltd: Key Employees
Table 15: Yamaha Motor Co Ltd: Key Employees Continued
Table 16: Honda Motor Co Ltd: Key Facts
Table 17: Honda Motor Co Ltd: Annual Financial Ratios
Table 18: Honda Motor Co Ltd: Key Employees
Table 19: Suzuki Motor Corp: Key Facts
Table 20: Suzuki Motor Corp: Annual Financial Ratios
Table 21: Suzuki Motor Corp: Key Employees
Table 22: Scandinavia Exchange Rate, 2019-24
List of Figures
Figure 1: Scandinavia motorcycles market value: $ million, 2019-24
Figure 2: Scandinavia motorcycles market volume: thousand units, 2019-24
Figure 3: Scandinavia motorcycles market category segmentation: $ million, 2019-24
Figure 4: Scandinavia motorcycles market geography segmentation: % share, by value, 2024
Figure 5: Scandinavia motorcycles market value forecast: $ million, 2024-29
Figure 6: Scandinavia motorcycles market volume forecast: thousand units, 2024-29
Figure 7: Forces driving competition in the motorcycles market in Scandinavia, 2024
Figure 8: Drivers of buyer power in the motorcycles market in Scandinavia, 2024
Figure 9: Drivers of supplier power in the motorcycles market in Scandinavia, 2024
Figure 10: Factors influencing the likelihood of new entrants in the motorcycles market in Scandinavia, 2024
Figure 11: Factors influencing the threat of substitutes in the motorcycles market in Scandinavia, 2024
Figure 12: Drivers of degree of rivalry in the motorcycles market in Scandinavia, 2024

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