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Feminine Hygiene in Mexico

Publisher MarketLine
Published Sep 11, 2025
Length 46 Pages
SKU # MTLN20572693

Description

Feminine Hygiene in Mexico

Summary

Feminine Hygiene in Mexico industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The feminine hygiene market includes retail sales of sanitary pads, women’s disposable razors & blades, internal cleansers & sprays, pantiliners & shields, and tampons. The market is valued according to retail selling price (RSP) and includes any applicable taxes.
  • The Mexican feminine hygiene market recorded revenues of $770.1 million in 2024, representing a compound annual growth rate (CAGR) of 8.8% between 2019-24.
  • Market consumption volume increased with a CAGR of 4.0% between 2019-24, reaching a total of 418.4 million units in 2024.
  • The Mexican feminine hygiene market experienced strong growth during 2019-24, supported by several structural and social changes. Key drivers included policy changes on menstrual products, government and NGO initiatives to provide pads and tampons in schools, and awareness campaigns that reduced stigma around menstruation.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the feminine hygiene market in Mexico
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the feminine hygiene market in Mexico
  • Leading company profiles reveal details of key feminine hygiene market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Mexico feminine hygiene market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the Mexico feminine hygiene market by value in 2024?
  • What will be the size of the Mexico feminine hygiene market in 2029?
  • What factors are affecting the strength of competition in the Mexico feminine hygiene market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Mexico's feminine hygiene market?

Table of Contents

46 Pages
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the Mexican feminine hygiene market?
7.3. Which companies have been most successful in increasing their market shares during 2019-24?
7.4. Which companies market shares have suffered during 2019-24?
7.5. What are the most popular brands in the Mexican feminine hygiene market in 2024?
8 Company Profiles
8.1. Essity AB
8.2. Kimberly-Clark Corp
8.3. The Procter & Gamble Co
8.4. Edgewell Personal Care Co
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Mexico feminine hygiene market value: $ million, 2019-24
Table 2: Mexico feminine hygiene market volume: million units, 2019-24
Table 3: Mexico feminine hygiene market category segmentation: % share, by value, 2019-24
Table 4: Mexico feminine hygiene market category segmentation: $ million, 2019-24
Table 5: Mexico feminine hygiene market geography segmentation: $ million, 2024
Table 6: Mexico feminine hygiene market distribution: % share, by value, 2024
Table 7: Mexico feminine hygiene market value forecast: $ million, 2024-29
Table 8: Mexico feminine hygiene market volume forecast: million units, 2024-29
Table 9: Mexico feminine hygiene market share: % share, by value, 2024
Table 10: Essity AB: Key Facts
Table 11: Essity AB: Annual Financial Ratios
Table 12: Essity AB: Key Employees
Table 13: Kimberly-Clark Corp: Key Facts
Table 14: Kimberly-Clark Corp: Annual Financial Ratios
Table 15: Kimberly-Clark Corp: Key Employees
Table 16: The Procter & Gamble Co: Key Facts
Table 17: The Procter & Gamble Co: Annual Financial Ratios
Table 18: The Procter & Gamble Co: Key Employees
Table 19: The Procter & Gamble Co: Key Employees Continued
Table 20: Edgewell Personal Care Co: Key Facts
Table 21: Edgewell Personal Care Co: Annual Financial Ratios
Table 22: Edgewell Personal Care Co: Key Employees
Table 23: Mexico Size of Population (Million), 2020-24
Table 24: Mexico Real GDP (Constant 2010 Prices, $ Billion), 2020-24
Table 25: Mexico GDP (Current Prices, $ Billion), 2020-24
Table 26: Mexico Inflation, 2020-24
Table 27: Mexico Consumer Price Index (Absolute), 2020-24
Table 28: Mexico Exchange Rate, 2019-24
List of Figures
Figure 1: Mexico feminine hygiene market value: $ million, 2019-24
Figure 2: Mexico feminine hygiene market volume: million units, 2019-24
Figure 3: Mexico feminine hygiene market category segmentation: $ million, 2019-24
Figure 4: Mexico feminine hygiene market geography segmentation: % share, by value, 2024
Figure 5: Mexico feminine hygiene market distribution: % share, by value, 2024
Figure 6: Mexico feminine hygiene market value forecast: $ million, 2024-29
Figure 7: Mexico feminine hygiene market volume forecast: million units, 2024-29
Figure 8: Forces driving competition in the feminine hygiene market in Mexico, 2024
Figure 9: Drivers of buyer power in the feminine hygiene market in Mexico, 2024
Figure 10: Drivers of supplier power in the feminine hygiene market in Mexico, 2024
Figure 11: Factors influencing the likelihood of new entrants in the feminine hygiene market in Mexico, 2024
Figure 12: Factors influencing the threat of substitutes in the feminine hygiene market in Mexico, 2024
Figure 13: Drivers of degree of rivalry in the feminine hygiene market in Mexico, 2024
Figure 14: Mexico feminine hygiene market share: % share, by value, 2024

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