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Feminine Hygiene in India

Publisher MarketLine
Published Sep 11, 2025
Length 46 Pages
SKU # MTLN20572644

Description

Feminine Hygiene in India

Summary

Feminine Hygiene in India industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The feminine hygiene market includes retail sales of sanitary pads, women’s disposable razors & blades, internal cleansers & sprays, pantiliners & shields, and tampons. The market is valued according to retail selling price (RSP) and includes any applicable taxes.
  • The Indian feminine hygiene market recorded revenues of $1,294.6 million in 2024, representing a compound annual growth rate (CAGR) of 13.1% between 2019-24.
  • Market consumption volume increased with a CAGR of 11.7% between 2019-24, reaching a total of 319.4 million units in 2024.
  • The strong growth of the Indian feminine hygiene market during 2019-24 can be attributed to the rapid expansion of awareness, affordability, and accessibility across both urban and rural areas.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, and leading players in the feminine hygiene market in India
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the feminine hygiene market in India
  • Leading company profiles reveal details of key feminine hygiene market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the India feminine hygiene market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the India feminine hygiene market by value in 2024?
  • What will be the size of the India feminine hygiene market in 2029?
  • What factors are affecting the strength of competition in the India feminine hygiene market?
  • How has the market performed over the last five years?
  • Who are the top competitors in India's feminine hygiene market?

Table of Contents

46 Pages
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the Indian feminine hygiene market?
7.3. Which companies have been most successful in increasing their market shares during 2019-24?
7.4. Which companies market shares have suffered during 2019-24?
7.5. What are the most popular brands in the Indian feminine hygiene market in 2024?
7.6. What have been the most significant developments in the Indian feminine hygiene market in 2024?
8 Company Profiles
8.1. The Procter & Gamble Co
8.2. Kenvue Inc
8.3. Unicharm Corp
8.4. Torunskie Zaklady Materialow Opatrunkowych SA
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: India feminine hygiene market value: $ million, 2019-24
Table 2: India feminine hygiene market volume: million units, 2019-24
Table 3: India feminine hygiene market category segmentation: % share, by value, 2019-24
Table 4: India feminine hygiene market category segmentation: $ million, 2019-24
Table 5: India feminine hygiene market geography segmentation: $ million, 2024
Table 6: India feminine hygiene market distribution: % share, by value, 2024
Table 7: India feminine hygiene market value forecast: $ million, 2024-29
Table 8: India feminine hygiene market volume forecast: million units, 2024-29
Table 9: India feminine hygiene market share: % share, by value, 2024
Table 10: The Procter & Gamble Co: Key Facts
Table 11: The Procter & Gamble Co: Annual Financial Ratios
Table 12: The Procter & Gamble Co: Key Employees
Table 13: The Procter & Gamble Co: Key Employees Continued
Table 14: Kenvue Inc: Key Facts
Table 15: Kenvue Inc: Annual Financial Ratios
Table 16: Kenvue Inc: Key Employees
Table 17: Unicharm Corp: Key Facts
Table 18: Unicharm Corp: Annual Financial Ratios
Table 19: Unicharm Corp: Key Employees
Table 20: Unicharm Corp: Key Employees Continued
Table 21: Torunskie Zaklady Materialow Opatrunkowych SA: Key Facts
Table 22: Torunskie Zaklady Materialow Opatrunkowych SA: Key Employees
Table 23: India Size of Population (Million), 2020-24
Table 24: India Real GDP (Constant 2010 Prices, $ Billion), 2020-24
Table 25: India GDP (Current Prices, $ Billion), 2020-24
Table 26: India Inflation, 2020-24
Table 27: India Consumer Price Index (Absolute), 2020-24
Table 28: India Exchange Rate, 2019-24
List of Figures
Figure 1: India feminine hygiene market value: $ million, 2019-24
Figure 2: India feminine hygiene market volume: million units, 2019-24
Figure 3: India feminine hygiene market category segmentation: $ million, 2019-24
Figure 4: India feminine hygiene market geography segmentation: % share, by value, 2024
Figure 5: India feminine hygiene market distribution: % share, by value, 2024
Figure 6: India feminine hygiene market value forecast: $ million, 2024-29
Figure 7: India feminine hygiene market volume forecast: million units, 2024-29
Figure 8: Forces driving competition in the feminine hygiene market in India, 2024
Figure 9: Drivers of buyer power in the feminine hygiene market in India, 2024
Figure 10: Drivers of supplier power in the feminine hygiene market in India, 2024
Figure 11: Factors influencing the likelihood of new entrants in the feminine hygiene market in India, 2024
Figure 12: Factors influencing the threat of substitutes in the feminine hygiene market in India, 2024
Figure 13: Drivers of degree of rivalry in the feminine hygiene market in India, 2024
Figure 14: India feminine hygiene market share: % share, by value, 2024

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