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Breakfast Cereals in Australia

Breakfast Cereals in Australia

Summary

Breakfast Cereals in Australia industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The breakfast cereals market consists of retail sales of hot cereals and ready-to-eat cereals. Hot cereals segment consists of traditional products (e.g. porridge oats), instant mixes and ready-to-heat products. Ready-to-eat cereals segment consists of children's breakfast cereals and family breakfast cereals such as, flakes, muesli and other RTE cereals. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2018 exchange rates.
  • The Australian breakfast cereals market had total revenues of $1,334.0m in 2018, representing a compound annual growth rate (CAGR) of 4.5% between 2014 and 2018.
  • Market consumption volume increased with a CAGR of 4.0% between 2014 and 2018, to reach a total of 195.1 million kilograms in 2018.
  • With regards to health and nutrition, rising public awareness is driving the consumption choices of Australian consumers.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the breakfast cereals market in Australia
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the breakfast cereals market in Australia
  • Leading company profiles reveal details of key breakfast cereals market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Australia breakfast cereals market with five year forecasts by both value and volume
Reasons to buy
  • What was the size of the Australia breakfast cereals market by value in 2018?
  • What will be the size of the Australia breakfast cereals market in 2023?
  • What factors are affecting the strength of competition in the Australia breakfast cereals market?
  • How has the market performed over the last five years?
  • Who are the top competitiors in Australia's breakfast cereals market?


Executive Summary
Market value
Market value forecast
Market volume
Market volume forecast
Category segmentation
Geography segmentation
Market share
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market volume
Market Segmentation
Category segmentation
Geography segmentation
Market share
Market distribution
Market Outlook
Market value forecast
Market volume forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry
Leading Companies
Cereal Partners Worldwide
KADAC Pty Ltd
Kellogg Company
The Sanitarium Health & Wellbeing Company
Macroeconomic Indicators
Country data
Methodology
Industry associations
Related MarketLine research
Appendix
About MarketLine
List of Tables
Table 1: Australia breakfast cereals market value: $ million, 2014-18
Table 2: Australia breakfast cereals market volume: million kilograms, 2014-18
Table 3: Australia breakfast cereals market category segmentation: $ million, 2018
Table 4: Australia breakfast cereals market geography segmentation: $ million, 2018
Table 5: Australia breakfast cereals market share: % share, by value, 2018
Table 6: Australia breakfast cereals market distribution: % share, by value, 2018
Table 7: Australia breakfast cereals market value forecast: $ million, 2018-23
Table 8: Australia breakfast cereals market volume forecast: million kilograms, 2018-23
Table 9: Cereal Partners Worldwide: key facts
Table 10: KADAC Pty Ltd: key facts
Table 11: Kellogg Company: key facts
Table 12: Kellogg Company: key financials ($)
Table 13: Kellogg Company: key financial ratios
Table 14: The Sanitarium Health & Wellbeing Company: key facts
Table 15: Australia size of population (million), 2014-18
Table 16: Australia gdp (constant 2005 prices, $ billion), 2014-18
Table 17: Australia gdp (current prices, $ billion), 2014-18
Table 18: Australia inflation, 2014-18
Table 19: Australia consumer price index (absolute), 2014-18
Table 20: Australia exchange rate, 2014-18
List of Figures
Figure 1: Australia breakfast cereals market value: $ million, 2014-18
Figure 2: Australia breakfast cereals market volume: million kilograms, 2014-18
Figure 3: Australia breakfast cereals market category segmentation: % share, by value, 2018
Figure 4: Australia breakfast cereals market geography segmentation: % share, by value, 2018
Figure 5: Australia breakfast cereals market share: % share, by value, 2018
Figure 6: Australia breakfast cereals market distribution: % share, by value, 2018
Figure 7: Australia breakfast cereals market value forecast: $ million, 2018-23
Figure 8: Australia breakfast cereals market volume forecast: million kilograms, 2018-23
Figure 9: Forces driving competition in the breakfast cereals market in Australia, 2018
Figure 10: Drivers of buyer power in the breakfast cereals market in Australia, 2018
Figure 11: Drivers of supplier power in the breakfast cereals market in Australia, 2018
Figure 12: Factors influencing the likelihood of new entrants in the breakfast cereals market in Australia, 2018
Figure 13: Factors influencing the threat of substitutes in the breakfast cereals market in Australia, 2018
Figure 14: Drivers of degree of rivalry in the breakfast cereals market in Australia, 2018
Figure 15: Kellogg Company: revenues & profitability
Figure 16: Kellogg Company: assets & liabilities

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