Global PVC Anime Figures Market Growth 2025-2031

The global PVC Anime Figures market size is predicted to grow from US$ 7467 million in 2025 to US$ 17090 million in 2031; it is expected to grow at a CAGR of 14.8% from 2025 to 2031.

PVC anime figures are one of the most common types of collectible models on the market. They are widely loved by anime fans because of their moderate cost, strong plasticity and good detail expression.

Market driving factors

Popularization of anime culture and IP effect: The booming development of the animation and game industries (such as the "Analysis of the Market Competition Pattern and Development Trend of the Figure Industry in 2024" mentioned that domestic animation and game culture has driven the growth of the figure market), and the sales of licensed products of popular IPs (such as Marvel and anime characters) have increased significantly (such as the sales of Marvel-licensed PVC figures in China increased by 18% in 2023), attracting core fan groups.

Consumption upgrade and collection demand: The mid-to-high-end market accounts for 40%, and consumers pursue high-quality, finely painted and limited edition products. Some consumers regard them as investment products.

Policy support and tax incentives: The Chinese government promotes the development of the cultural industry, implements tax exemptions, financial subsidies and export tax rebates for PVC figure companies, and reduces corporate costs.

Technological progress and material innovation: 3D printing, AR/VR technology improve product interactivity (such as virtual display, gamification experience); environmentally friendly material application (such as degradable PVC) responds to the trend of green consumption.

Channel diversification and online growth: Online channels (Taobao, JD.com) account for 60%, providing convenient shopping experience and pre-sale mode; offline stores strengthen physical display and community interaction.

LP Information, Inc. (LPI) ' newest research report, the “PVC Anime Figures Industry Forecast” looks at past sales and reviews total world PVC Anime Figures sales in 2024, providing a comprehensive analysis by region and market sector of projected PVC Anime Figures sales for 2025 through 2031. With PVC Anime Figures sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world PVC Anime Figures industry.

This Insight Report provides a comprehensive analysis of the global PVC Anime Figures landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on PVC Anime Figures portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global PVC Anime Figures market.

This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for PVC Anime Figures and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global PVC Anime Figures.

This report presents a comprehensive overview, market shares, and growth opportunities of PVC Anime Figures market by product type, application, key manufacturers and key regions and countries.

Segmentation by Type:
New Products
Pre-Owned Products

Segmentation by Application:
Online Store
Offline Store

This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries

The below companies that are profiled have been selected based on inputs gathered from primary experts and analysing the company's coverage, product portfolio, its market penetration.
Good Smile Company
MaxFactory
ALTER
Aniplex
Bandai
Kaiyodo
Kotobukiya
Funko
Hasbro
Mattel
Hot Toys
Sideshow Collectibles
POP MART

Key Questions Addressed in this Report

What is the 10-year outlook for the global PVC Anime Figures market?

What factors are driving PVC Anime Figures market growth, globally and by region?

Which technologies are poised for the fastest growth by market and region?

How do PVC Anime Figures market opportunities vary by end market size?

How does PVC Anime Figures break out by Type, by Application?

Please note: The report will take approximately 2 business days to prepare and deliver.