
Global Subscription Economy Market: 2024-2028 Market Trends & Strategies
Description
This report examines the subscription economy market landscape in detail; assessing market trends and factors shaping the evolution of this rapidly growing market. The report delivers comprehensive analysis of the strategic opportunities for subscription providers; addressing key verticals and developing challenges, and how stakeholders should navigate these. It also includes evaluation of key country-level opportunities for subscription growth.
Please note: the online download version of this report is for a global site license.
Please note: the online download version of this report is for a global site license.
Table of Contents
51 Pages
- 1. Key Takeaways & Strategic Recommendations
- 1.1 Key Takeaways
- 1.1.1 Reducing Churn Will Be Key for Subscription Businesses
- 1.1.2 Indian Subcontinent Represents the Fastest-growing Region for Volume of Subscriptions
- 1.1.3 MaaS Will Be the Fastest-growing Vertical in the Subscription Economy
- 1.2 Strategic Recommendations
- 1.2.1 Provide a Variety of Payment Options to Appeal to Customers
- 1.2.2 Integrate Data Insights into Subscription Management Platforms
- 1.2.3 Hyper-personalisation Is Vital for Customer Retention
- 2. Market Landscape
- 2.1 Introduction
- 2.2 History of the Subscription Economy
- 2.3 Types of Subscription Models
- 2.3.1 Flat Rate
- 2.3.2 Tiered
- 2.3.3 Per User
- 2.3.4 Freemium
- 2.3.5 Usage-based
- 2.3.6 Per Feature
- 2.4 Subscriptions: Benefits and Challenges for Consumers
- 2.5 Subscriptions: Benefits and Challenges for Businesses
- 2.6 Key Trends & Drivers
- 2.6.1 Churn Is a Key Concern for Businesses
- Figure 2.1: Types of Churn and Strategies Used to Combat Them
- 2.6.2 Regulatory Tightening
- Figure 2.2: Recent Regulations Affecting the Subscription Economy
- 2.6.3 From Direct Debit to Variable Recurring Payments
- 2.6.4 AI and Machine Learning
- 2.7 Payment Methods
- 2.7.1 Direct Debit
- Figure 2.3: Payment Failure Rate
- 2.7.2 Open Banking
- Figure 2.4: Comparison Between Traditional Banking and Open Banking
- 2.7.3 Alternative Payment Methods
- 2.7.4 Carrier Billing
- Figure 2.5: Payment Processing Time
- 3. Market Segment Analysis
- 3.1 Software
- 3.1.1 Key Developments
- 3.1.2 Challenges: Privacy and Piracy
- 3.2 News and Magazines
- 3.2.1 Key Developments
- 3.2.2 Challenges: Lack of Trust and Cost of Printing
- 3.2.3 Future Outlook
- 3.3 Digital Entertainment
- i. Digital Video
- ii. Digital Music
- iii. Digital Gaming
- 3.3.2 Current Status
- 3.3.3 Future Outlook
- 3.4 Physical Goods
- 3.4.1 Key Developments
- 3.4.2 Challenges
- 3.5 Physical Curations
- i. Meal Kits
- ii. Beauty & Personal Care
- iii. Third Sector
- 3.5.2 Challenges for Curated Box Subscriptions
- 3.5.3 Future Outlook
- 3.6 Multiservice Subscription
- 3.7 Delivery Services
- 3.8 Fitness and Wellbeing
- 3.8.1 Key Developments
- 3.8.2 Challenges: Freely Available Alternatives
- 3.8.3 Prescription Subscriptions
- 3.9 Mobility-as-a-Service
- 3.10 Emerging Categories
- i. Insurance
- ii. IoT
- iii. Coffee Retailer
- iv. Social Media
- v. Fintech & Neobank Subscriptions
- 4. Country Readiness Index
- 4.1 Introduction to Country Readiness Index
- Figure 4.1: Subscription Economy Country Readiness Index
- Table 4.2: Juniper Research Country Readiness Index Scoring Criteria:
- Subscription Economy
- Figure 4.3: Juniper Research Country Readiness Index: Subscription Economy .
- Table 4.4: Subscription Economy Country Readiness Index: Market Segments ..
- Figure 4.5: Market Readiness and Market Growth Scores, Split by 8 Key Regions
- 4.1.1 Focus Markets
- i. Large Addressable User Base
- Figure 4.6: Number of Subscriptions (m), Split by Top 8 Countries, 2024-2028 ..
- ii. US Dominance
- iii. India
- iv. How to Provide an Advantage in a Competitive Market
- 4.1.2 Growth Market
- i. The Middle East
- ii. Low Population, High Growth
- Figure 4.7: Total Subscription Revenue for Growth Markets ($m), Split by 8 Select
- Countries, 2024-2028
- 4.1.3 Saturated Market
- i. Indonesia
- Figure 4.8: Total Subscription Revenue for Saturated Markets ($m), Split by
- Select Countries, 2024-2028
- 4.1.4 Developing Markets
- i. South Africa
- Figure 4.9: Total Subscription Revenue for 6 Key Developing Markets ($m), 2024-
- 2028
- Table 4.10: Juniper Research’s Country Readiness Index Heatmap: North
- America
- Table 4.11: Juniper Research’s Country Readiness Index Heatmap: Latin America
- Table 4.12: Juniper Research’s Country Readiness Index Heatmap: West Europe
- Table 4.13: Juniper Research’s Country Readiness Index Heatmap: Central & East
- Europe
- Table 4.14: Juniper Research’s Country Readiness Index Heatmap: Far East &
- China
- Table 4.15: Juniper Research’s Country Readiness Index Heatmap: Indian
- Subcontinent
- Table 4.16: Juniper Research’s Country Readiness Index Heatmap: Rest of Asia
- Pacific
- Table 4.17: Juniper Research’s Country Readiness Index Heatmap: Africa &
- Middle East
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