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Global Buy Now, Pay Later Market: 2024-2028 Market Trends & Strategies

Publisher Juniper Research
Published Jan 22, 2024
Length 57 Pages
SKU # JNRH19878174

Description

Juniper Research’s new Buy Now Pay Later research suite assesses the market in detail, examining the key trends shaping the market , as well as the opportunities and challenges this presents.

This report delivers comprehensive analysis of the strategic opportunities for BNPL vendors; addressing key trends and developing challenges, and how stakeholders should navigate them. The report also includes an analysis of the key BNPL providers in the market, including how banks, superapps, and credit card networks have adapted to the market, and what unique offerings they provide compared to the fintech contemporaries.

Finally, a further segment analysis assessing the current state of play, and future outlook, present across six major BNPL segments; retail, eCommerce, B2B, travel, healthcare, and utilities, is featured.

Please note: the online download version of this report is for a global site license.

Table of Contents

57 Pages
1. Key Takeaways & Strategic Recommendations
1.1 Key Takeaways
1.1.1 Total BNPL Transaction Volume will Reach Over 6.2 Billion Annual Transactions by 2028
1.1.2 Emerging Regulations & Their Discussion Increasing Consumer Confidence
1.1.3 BNPL is No Longer Solely for Fintechs as External Players Enter the Fray
1.2 Strategic Recommendations
1.2.1 BNPL Players Must Stand Out in an Increasingly Saturated Market
1.2.2 BNPL Providers Must Work with Regulators, Not Against
1.2.3 Leading BNPL Companies Must Consider Whether Entering a New Sector is Suitable
2. Market Landscape
2.1 Introduction
2.1.1 History of BNPL
Figure 2.1: Buy Now, Pay Later Timeline
2.2 BNPL Landscape
Figure 2.2: Total Value of Digital BNPL Transactions ($m) Split by Key Regions, 2023
2.3 Digital BNPL
2.3.1 Digital BNPL in Retail & eCommerce
2.4 Key Trends & Drivers
2.4.1 Significant Emergence of Non-Fintech Players
2.4.2 Socioeconomic Hardships Continue Proving Effective for Promoting BNPL Use
2.4.3 BNPL Will Have a Greater Presence in Other Industries
2.5 BNPL vs Credit
2.5.1 BNPL
i. Strengths
ii. Weaknesses
2.5.2 Credit
i. Strengths
Figure 2.3: Proportion of Individuals that Own a Credit Card, Split by Top Countries (2021)
ii. Weaknesses
2.6 Challenges
2.6.1 The Debt Trap
2.6.2 Complicated Return Policies
2.6.3 Regulations, or Lack Thereof
i. BNPL-Specific Regulations
ii. Individual Markets’ Standards
2.6.4 Fraud
2.6.5 The Misunderstood Impact on Credit Scores
2.6.6 Platform Preference – Merchants versus BNPL Providers
3. Segment Analysis
3.1 Introduction
3.2 Retail & eCommerce
3.3 B2B
3.4 Healthcare
3.5 Travel
Figure 3.1: Cart Abandonment Rates Across Industries, 2020
3.6 Utilities
4. Player Analysis
4.1 Introduction
4.2 Card Networks
4.3 Superapps
4.4 Banks
5. Country Readiness Index & Regional Analysis
5.1 Introduction
5.2 BNPL Country Readiness Index
Figure 5.1: Juniper Research’s 8 Key Regions Definition
Table 5.2: Juniper Research Buy Now Pay Later Country Readiness Index: Scoring
Criteria
Figure 5.3: Juniper Research Country Readiness Index – Buy Now Pay Later
Figure 5.4: Juniper Research’s Competitive Web: Buy Now Pay Later Regional
Opportunities
5.3 Regional Analysis
5.3.1 North America
Figure 5.5: Total Digital BNPL Transaction Volume (m) in North America, Split by
2 Select Countries, 2023-2028
i. US
ii. Canada
5.3.2 Latin America
Figure 5.6: Total BNPL Transaction Volume (m) in Latin America, Split by 8 Select
Countries, 2023
i. Mexico
5.3.3 West Europe
Figure 5.7: Total BNPL Transaction Volume (m) in West Europe, Split by 16 Select
Countries, 2023
i. Sweden
ii. UK
iii. Germany
iv. Belgium
v. Denmark
5.3.4 Central & East Europe
Figure 5.8: Total Digital BNPL Transaction Volume (m) in Central & East Europe,
2023-
i. Poland
5.3.5 Far East & China
Figure 5.9: Total Digital BNPL Transaction Volume (m) in Far East & China, Split
by 4 Select Countries, 2023
i. China
ii. Japan
5.3.6 Indian Subcontinent
Figure 5.10: Total Digital BNPL Transaction Volume (m) in Indian Subcontinent,
Split by 4 Select Countries, 2023-2028
i. India
5.3.7 Rest of Asia Pacific
Figure 5.11: BNPL Transaction Volume (m) in Rest of Asia Pacific, Split by
Country, 2023
i. Australia
ii. New Zealand
iii. Singapore
5.3.8 Africa & Middle East
Figure 5.12: Total Digital BNPL Transaction Volume (m) in Africa & Middle East,
2023-
i. UAE
ii. Saudi Arabia
iii. South Africa
5.4 Country Readiness Index Heatmaps
Table 5.13: Juniper Research’s Country Readiness Index: North America
Table 5.14: Juniper Research’s Country Readiness Index: Latin America
Table 5.15: Juniper Research’s Country Readiness Index: West Europe
Table 5.16: Juniper Research’s Country Readiness Index: Central & East Europe
Table 5.17: Juniper Research’s Country Readiness Index: Far East & China
Table 5.18: Juniper Research’s Country Readiness Index: Indian Subcontinent .
Table 5.19: Juniper Research’s Country Readiness Index: Rest of Asia Pacific
Table 5.20: Juniper Research’s Country Readiness Index: Africa & Middle East ..

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