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Pilates Equipment Market In Japan 2026-2030

Publisher TechNavio
Published Jan 12, 2026
Length 165 Pages
SKU # INF20708843

Description

Pilates Equipment Market In Japan 2026-2030

The pilates equipment market in japan is forecasted to grow by USD 22.3 mn during 2025-2030, accelerating at a CAGR of 12.8% during the forecast period. The report on the pilates equipment market in japan provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growth in geriatric population, growing demand for at-home fitness equipment, increasing awareness of benefits of pilates.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.
Technavio's pilates equipment market in japan is segmented as below:

By Type
  • Pilates machines
  • Pilates mats
  • Pilates rings
  • Pilates balls
  • Others
By Application
  • Commercial
  • Residential
By Distribution Channel
  • Offline
  • Online
Geography
  • APAC
  • Japan
This study identifies the growth in adoption of clinical pilates as one of the prime reasons driving the pilates equipment market in japan growth during the next few years. Also, collaborations between companies and technology providers and increasing number of online pilates training programs will lead to sizable demand in the market.

The report on the pilates equipment market in japan covers the following areas:
  • Pilates equipment market in japan sizing
  • Pilates equipment market in japan forecast
  • Pilates equipment market in japan industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading pilates equipment market in japan vendors that include Balanced Body Inc., Gaia Inc., Gratz Pilates, Intopilates Co. Ltd., Okutama Pilates, Mad Dogg Athletics Inc., ProBody Pilates, SALT and HONEY, Stamina Products Inc.. Also, the pilates equipment market in japan analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

165 Pages
1 Executive Summary
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Country Market Characteristics
Executive Summary - Chart on Market Segmentation by Type
Executive Summary - Chart on Market Segmentation by Application
Executive Summary - Chart on Market Segmentation by Distribution Channel
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2025 and 2030
3 Market Landscape
3 Market Landscape
3.1 Market ecosystem
Chart on Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Chart on Market characteristics analysis
3.3 Value chain analysis
Chart on Value chain analysis
4 Market Sizing
4 Market Sizing
4.1 Market definition
Data Table on Offerings of companies included in the market definition
4.2 Market segment analysis
Market segments
4.3 Market size 2025
4.4 Market outlook: Forecast for 2025-2030
Chart on Japan - Market size and forecast 2025-2030 ($ million)
Data Table on Japan - Market size and forecast 2025-2030 ($ million)
Chart on Japan: Year-over-year growth 2025-2030 (%)
Data Table on Japan: Year-over-year growth 2025-2030 (%)
5 Historic Market Size
5 Historic Market Size
5.1 Pilates Equipment Market in Japan 2020 - 2024
Historic Market Size - Data Table on Pilates Equipment Market in Japan 2020 - 2024 ($ million)
5.2 Type segment analysis 2020 - 2024
Historic Market Size - Type Segment 2020 - 2024 ($ million)
5.3 Application segment analysis 2020 - 2024
Historic Market Size - Application Segment 2020 - 2024 ($ million)
5.4 Distribution Channel segment analysis 2020 - 2024
Historic Market Size - Distribution Channel Segment 2020 - 2024 ($ million)
6 Qualitative Analysis
6 Qualitative Analysis
6.1 The AI impact on Pilates Equipment Market in Japan
7 Five Forces Analysis
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2025 and 2030
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2025 and 2030
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2025 and 2030
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2025 and 2030
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2025 and 2030
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2025 and 2030
7.7 Market condition
Chart on Market condition - Five forces 2025 and 2030
8 Market Segmentation by Type
8 Market Segmentation by Type
8.1 Market segments
Chart on Type - Market share 2025-2030 (%)
Data Table on Type - Market share 2025-2030 (%)
8.2 Comparison by Type
Chart on Comparison by Type
Data Table on Comparison by Type
8.3 Pilates machines - Market size and forecast 2025-2030
Chart on Pilates machines - Market size and forecast 2025-2030 ($ million)
Data Table on Pilates machines - Market size and forecast 2025-2030 ($ million)
Chart on Pilates machines - Year-over-year growth 2025-2030 (%)
Data Table on Pilates machines - Year-over-year growth 2025-2030 (%)
8.4 Pilates mats - Market size and forecast 2025-2030
Chart on Pilates mats - Market size and forecast 2025-2030 ($ million)
Data Table on Pilates mats - Market size and forecast 2025-2030 ($ million)
Chart on Pilates mats - Year-over-year growth 2025-2030 (%)
Data Table on Pilates mats - Year-over-year growth 2025-2030 (%)
8.5 Pilates rings - Market size and forecast 2025-2030
Chart on Pilates rings - Market size and forecast 2025-2030 ($ million)
Data Table on Pilates rings - Market size and forecast 2025-2030 ($ million)
Chart on Pilates rings - Year-over-year growth 2025-2030 (%)
Data Table on Pilates rings - Year-over-year growth 2025-2030 (%)
8.6 Pilates balls - Market size and forecast 2025-2030
Chart on Pilates balls - Market size and forecast 2025-2030 ($ million)
Data Table on Pilates balls - Market size and forecast 2025-2030 ($ million)
Chart on Pilates balls - Year-over-year growth 2025-2030 (%)
Data Table on Pilates balls - Year-over-year growth 2025-2030 (%)
8.7 Others - Market size and forecast 2025-2030
Chart on Others - Market size and forecast 2025-2030 ($ million)
Data Table on Others - Market size and forecast 2025-2030 ($ million)
Chart on Others - Year-over-year growth 2025-2030 (%)
Data Table on Others - Year-over-year growth 2025-2030 (%)
8.8 Market opportunity by Type
Market opportunity by Type ($ million)
Data Table on Market opportunity by Type ($ million)
9 Market Segmentation by Application
9 Market Segmentation by Application
9.1 Market segments
Chart on Application - Market share 2025-2030 (%)
Data Table on Application - Market share 2025-2030 (%)
9.2 Comparison by Application
Chart on Comparison by Application
Data Table on Comparison by Application
9.3 Commercial - Market size and forecast 2025-2030
Chart on Commercial - Market size and forecast 2025-2030 ($ million)
Data Table on Commercial - Market size and forecast 2025-2030 ($ million)
Chart on Commercial - Year-over-year growth 2025-2030 (%)
Data Table on Commercial - Year-over-year growth 2025-2030 (%)
9.4 Residential - Market size and forecast 2025-2030
Chart on Residential - Market size and forecast 2025-2030 ($ million)
Data Table on Residential - Market size and forecast 2025-2030 ($ million)
Chart on Residential - Year-over-year growth 2025-2030 (%)
Data Table on Residential - Year-over-year growth 2025-2030 (%)
9.5 Market opportunity by Application
Market opportunity by Application ($ million)
Data Table on Market opportunity by Application ($ million)
10 Market Segmentation by Distribution Channel
10 Market Segmentation by Distribution Channel
10.1 Market segments
Chart on Distribution Channel - Market share 2025-2030 (%)
Data Table on Distribution Channel - Market share 2025-2030 (%)
10.2 Comparison by Distribution Channel
Chart on Comparison by Distribution Channel
Data Table on Comparison by Distribution Channel
10.3 Offline - Market size and forecast 2025-2030
Chart on Offline - Market size and forecast 2025-2030 ($ million)
Data Table on Offline - Market size and forecast 2025-2030 ($ million)
Chart on Offline - Year-over-year growth 2025-2030 (%)
Data Table on Offline - Year-over-year growth 2025-2030 (%)
10.4 Online - Market size and forecast 2025-2030
Chart on Online - Market size and forecast 2025-2030 ($ million)
Data Table on Online - Market size and forecast 2025-2030 ($ million)
Chart on Online - Year-over-year growth 2025-2030 (%)
Data Table on Online - Year-over-year growth 2025-2030 (%)
10.5 Market opportunity by Distribution Channel
Market opportunity by Distribution Channel ($ million)
Data Table on Market opportunity by Distribution Channel ($ million)
11 Customer Landscape
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Drivers, Challenges, and Opportunity
12 Drivers, Challenges, and Opportunity
12.1 Market drivers
Growth in geriatric population
Growing demand for at-home fitness equipment
Increasing awareness of benefits of pilates
12.2 Market challenges
Rising popularity of other forms of fitness formats
High cost of pilates equipment
Cultural differences and preferences
12.3 Impact of drivers and challenges
Impact of drivers and challenges in 2025 and 2030
12.4 Market opportunities
Growth in adoption of clinical pilates
Collaborations between companies and technology providers
Increasing number of online pilates training programs
13 Competitive Landscape
13 Competitive Landscape
13.1 Overview
13.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
13.3 Landscape disruption
Overview on factors of disruption
13.4 Industry risks
Impact of key risks on business
14 Competitive Analysis
14 Competitive Analysis
14.1 Companies profiled
Companies covered
14.2 Company ranking index
Company ranking index
14.3 Market positioning of companies
Matrix on companies position and classification
14.4 Balanced Body Inc.
Balanced Body Inc. - Overview
Balanced Body Inc. - Product / Service
Balanced Body Inc. - Key offerings
SWOT
14.5 Gaia Inc.
Gaia Inc. - Overview
Gaia Inc. - Product / Service
Gaia Inc. - Key offerings
SWOT
14.6 Gratz Pilates
Gratz Pilates - Overview
Gratz Pilates - Product / Service
Gratz Pilates - Key offerings
SWOT
14.7 Intopilates Co. Ltd.
Intopilates Co. Ltd. - Overview
Intopilates Co. Ltd. - Product / Service
Intopilates Co. Ltd. - Key offerings
SWOT
14.8 Okutama Pilates
Okutama Pilates - Overview
Okutama Pilates - Product / Service
Okutama Pilates - Key offerings
SWOT
14.9 Mad Dogg Athletics Inc.
Mad Dogg Athletics Inc. - Overview
Mad Dogg Athletics Inc. - Product / Service
Mad Dogg Athletics Inc. - Key offerings
SWOT
14.10 ProBody Pilates
ProBody Pilates - Overview
ProBody Pilates - Product / Service
ProBody Pilates - Key offerings
SWOT
14.11 SALT and HONEY
SALT and HONEY - Overview
SALT and HONEY - Product / Service
SALT and HONEY - Key offerings
SWOT
14.12 Stamina Products Inc.
Stamina Products Inc. - Overview
Stamina Products Inc. - Product / Service
Stamina Products Inc. - Key offerings
SWOT
15 Appendix
15 Appendix
15.1 Scope of the report
Market definition
Objectives
Notes and caveats
15.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
15.3 Currency conversion rates for US$
Currency conversion rates for US$
15.4 Research methodology
Research methodology
15.5 Data procurement
Information sources
15.6 Data validation
Data validation
15.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
15.8 Data synthesis
Data synthesis
15.9 360 degree market analysis
360 degree market analysis
15.10 List of abbreviations
List of abbreviations
Exhibits1: Executive Summary - Chart on Market Overview
Exhibits2: Executive Summary - Data Table on Market Overview
Exhibits3: Executive Summary - Chart on Country Market Characteristics
Exhibits4: Executive Summary - Chart on Market Segmentation by Type
Exhibits5: Executive Summary - Chart on Market Segmentation by Application
Exhibits6: Executive Summary - Chart on Market Segmentation by Distribution Channel
Exhibits7: Executive Summary - Chart on Company Market Positioning
Exhibits8: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits9: Overview on criticality of inputs and factors of differentiation
Exhibits10: Overview on factors of disruption
Exhibits11: Impact of drivers and challenges in 2025 and 2030
Exhibits12: Chart on Parent Market
Exhibits13: Data Table on - Parent Market
Exhibits14: Chart on Market characteristics analysis
Exhibits15: Chart on Value chain analysis
Exhibits16: Data Table on Offerings of companies included in the market definition
Exhibits17: Market segments
Exhibits18: Chart on Japan - Market size and forecast 2025-2030 ($ million)
Exhibits19: Data Table on Japan - Market size and forecast 2025-2030 ($ million)
Exhibits20: Chart on Japan: Year-over-year growth 2025-2030 (%)
Exhibits21: Data Table on Japan: Year-over-year growth 2025-2030 (%)
Exhibits22: Historic Market Size - Data Table on Pilates Equipment Market in Japan 2020 - 2024 ($ million)
Exhibits23: Historic Market Size - Type Segment 2020 - 2024 ($ million)
Exhibits24: Historic Market Size - Application Segment 2020 - 2024 ($ million)
Exhibits25: Historic Market Size - Distribution Channel Segment 2020 - 2024 ($ million)
Exhibits26: Five forces analysis - Comparison between 2025 and 2030
Exhibits27: Bargaining power of buyers - Impact of key factors 2025 and 2030
Exhibits28: Bargaining power of suppliers - Impact of key factors in 2025 and 2030
Exhibits29: Threat of new entrants - Impact of key factors in 2025 and 2030
Exhibits30: Threat of substitutes - Impact of key factors in 2025 and 2030
Exhibits31: Threat of rivalry - Impact of key factors in 2025 and 2030
Exhibits32: Chart on Market condition - Five forces 2025 and 2030
Exhibits33: Chart on Type - Market share 2025-2030 (%)
Exhibits34: Data Table on Type - Market share 2025-2030 (%)
Exhibits35: Chart on Comparison by Type
Exhibits36: Data Table on Comparison by Type
Exhibits37: Chart on Pilates machines - Market size and forecast 2025-2030 ($ million)
Exhibits38: Data Table on Pilates machines - Market size and forecast 2025-2030 ($ million)
Exhibits39: Chart on Pilates machines - Year-over-year growth 2025-2030 (%)
Exhibits40: Data Table on Pilates machines - Year-over-year growth 2025-2030 (%)
Exhibits41: Chart on Pilates mats - Market size and forecast 2025-2030 ($ million)
Exhibits42: Data Table on Pilates mats - Market size and forecast 2025-2030 ($ million)
Exhibits43: Chart on Pilates mats - Year-over-year growth 2025-2030 (%)
Exhibits44: Data Table on Pilates mats - Year-over-year growth 2025-2030 (%)
Exhibits45: Chart on Pilates rings - Market size and forecast 2025-2030 ($ million)
Exhibits46: Data Table on Pilates rings - Market size and forecast 2025-2030 ($ million)
Exhibits47: Chart on Pilates rings - Year-over-year growth 2025-2030 (%)
Exhibits48: Data Table on Pilates rings - Year-over-year growth 2025-2030 (%)
Exhibits49: Chart on Pilates balls - Market size and forecast 2025-2030 ($ million)

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