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Location Analytics Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Publisher IMARC Services Pvt. Ltd.
Published Jan 16, 2023
Length 147 Pages
SKU # IMRC17678625

Description

Location Analytics Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

The global location analytics market size reached US$ 19.6 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 53.2 Billion by 2028, exhibiting a growth rate (CAGR) of 17.4% during 2023-2028.

Location analytics, also known as geoanalytics, refers to a tool that adds a layer of geographical data to data assets of organizations for predicting consumer behavior and buying patterns. It relies on data collected through cameras, sensors, mobile devices, global positioning systems (GPS), and social media channels for offering both real-time and historic geographical data. Besides this, it provides deeper insights into business strategies as compared to traditional methods and consequently eases the decision-making process of companies operating in different industry verticals.

Location Analytics Market Trends:
The growing utilization of the Internet of Things (IoT) on account of rapid digitization around the world represents one of the major factors driving the market. Moreover, there is a rise in the development of network infrastructure and sales of smartphones, tablets, laptops and other consumer electronics. This, along with the increasing focus of organizations on accessing dynamic location information of customers, is propelling the growth of the market. In addition, the expanding application of location analytics in corporate, government, and retail sectors across the globe for offering enhanced solutions and services to end-users is bolstering the market growth. Apart from this, there is an increase in the adoption of asset management tools across various industries to optimize business processes and generate revenue. This, in confluence with the extensive research and development (R&D) activities and rising investments by key market players for developing new technologies that detect opportunities, patterns, and risks of businesses, is positively influencing the market. Technology including cloud computing, artificial intelligence (AI), blockchain, and big data are anticipated to offer lucrative growth opportunities to leading manufacturers operating in the industry.

Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global location analytics market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on component, deployment mode, location type, application and end use industry.

Breakup by Component:

Software
Services

Breakup by Deployment Mode:

On-premises
Cloud-based

Breakup by Location Type:

Indoor
Outdoor

Breakup by Application:

Remote Monitoring
Sales and Marketing Optimization
Asset Management
Risk Management
Facility Management
Others

Breakup by End Use Industry:

BFSI
Healthcare
Hospitality
Government
Transport and Logistic
IT and Telecom
Retail and Consumer Goods
Media and Entertainment
Others

Breakup by Region:

North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa

Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being Alteryx Inc., Cisco Systems Inc., Esri, Galigeo, Google LLC, HERE Technologies, Hexagon AB, International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, Pitney Bowes Inc., SAS Institute Inc., Sisense Inc. and TIBCO Software Inc.

Key Questions Answered in This Report
1. What was the size of the global location analytics market in 2022?
2. What is the expected growth rate of the global location analytics market during 2023-2028?
3. What are the key factors driving the global location analytics market?
4. What has been the impact of COVID-19 on the global location analytics market?
5. What is the breakup of the global location analytics market based on the component?
6. What is the breakup of the global location analytics market based on the deployment mode?
7. What is the breakup of the global location analytics market based on the location type?
8. What is the breakup of the global location analytics market based on the end use industry?
9. What are the key regions in the global location analytics market?
10. Who are the key players/companies in the global location analytics market?

Table of Contents

147 Pages
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Location Analytics Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Component
6.1 Software
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Services
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Deployment Mode
7.1 On-premises
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Cloud-based
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by Location Type
8.1 Indoor
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Outdoor
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by Application
9.1 Remote Monitoring
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Sales and Marketing Optimization
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Asset Management
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Risk Management
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Facility Management
9.5.1 Market Trends
9.5.2 Market Forecast
9.6 Others
9.6.1 Market Trends
9.6.2 Market Forecast
10 Market Breakup by End Use Industry
10.1 BFSI
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Healthcare
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 Hospitality
10.3.1 Market Trends
10.3.2 Market Forecast
10.4 Government
10.4.1 Market Trends
10.4.2 Market Forecast
10.5 Transport and Logistic
10.5.1 Market Trends
10.5.2 Market Forecast
10.6 IT and Telecom
10.6.1 Market Trends
10.6.2 Market Forecast
10.7 Retail and Consumer Goods
10.7.1 Market Trends
10.7.2 Market Forecast
10.8 Media and Entertainment
10.8.1 Market Trends
10.8.2 Market Forecast
10.9 Others
10.9.1 Market Trends
10.9.2 Market Forecast
11 Market Breakup by Region
11.1 North America
11.1.1 United States
11.1.1.1 Market Trends
11.1.1.2 Market Forecast
11.1.2 Canada
11.1.2.1 Market Trends
11.1.2.2 Market Forecast
11.2 Asia-Pacific
11.2.1 China
11.2.1.1 Market Trends
11.2.1.2 Market Forecast
11.2.2 Japan
11.2.2.1 Market Trends
11.2.2.2 Market Forecast
11.2.3 India
11.2.3.1 Market Trends
11.2.3.2 Market Forecast
11.2.4 South Korea
11.2.4.1 Market Trends
11.2.4.2 Market Forecast
11.2.5 Australia
11.2.5.1 Market Trends
11.2.5.2 Market Forecast
11.2.6 Indonesia
11.2.6.1 Market Trends
11.2.6.2 Market Forecast
11.2.7 Others
11.2.7.1 Market Trends
11.2.7.2 Market Forecast
11.3 Europe
11.3.1 Germany
11.3.1.1 Market Trends
11.3.1.2 Market Forecast
11.3.2 France
11.3.2.1 Market Trends
11.3.2.2 Market Forecast
11.3.3 United Kingdom
11.3.3.1 Market Trends
11.3.3.2 Market Forecast
11.3.4 Italy
11.3.4.1 Market Trends
11.3.4.2 Market Forecast
11.3.5 Spain
11.3.5.1 Market Trends
11.3.5.2 Market Forecast
11.3.6 Russia
11.3.6.1 Market Trends
11.3.6.2 Market Forecast
11.3.7 Others
11.3.7.1 Market Trends
11.3.7.2 Market Forecast
11.4 Latin America
11.4.1 Brazil
11.4.1.1 Market Trends
11.4.1.2 Market Forecast
11.4.2 Mexico
11.4.2.1 Market Trends
11.4.2.2 Market Forecast
11.4.3 Others
11.4.3.1 Market Trends
11.4.3.2 Market Forecast
11.5 Middle East and Africa
11.5.1 Market Trends
11.5.2 Market Breakup by Country
11.5.3 Market Forecast
12 SWOT Analysis
12.1 Overview
12.2 Strengths
12.3 Weaknesses
12.4 Opportunities
12.5 Threats
13 Value Chain Analysis
14 Porters Five Forces Analysis
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15 Price Analysis
16 Competitive Landscape
16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
16.3.1 Alteryx Inc.
16.3.1.1 Company Overview
16.3.1.2 Product Portfolio
16.3.1.3 Financials
16.3.2 Cisco Systems Inc.
16.3.2.1 Company Overview
16.3.2.2 Product Portfolio
16.3.2.3 Financials
16.3.2.4 SWOT Analysis
16.3.3 Esri
16.3.3.1 Company Overview
16.3.3.2 Product Portfolio
16.3.3.3 SWOT Analysis
16.3.4 Galigeo
16.3.4.1 Company Overview
16.3.4.2 Product Portfolio
16.3.5 Google LLC
16.3.5.1 Company Overview
16.3.5.2 Product Portfolio
16.3.5.3 SWOT Analysis
16.3.6 HERE Technologies
16.3.6.1 Company Overview
16.3.6.2 Product Portfolio
16.3.7 Hexagon AB
16.3.7.1 Company Overview
16.3.7.2 Product Portfolio
16.3.7.3 Financials
16.3.7.4 SWOT Analysis
16.3.8 International Business Machines Corporation
16.3.8.1 Company Overview
16.3.8.2 Product Portfolio
16.3.8.3 Financials
16.3.8.4 SWOT Analysis
16.3.9 Microsoft Corporation
16.3.9.1 Company Overview
16.3.9.2 Product Portfolio
16.3.9.3 Financials
16.3.9.4 SWOT Analysis
16.3.10 Oracle Corporation
16.3.10.1 Company Overview
16.3.10.2 Product Portfolio
16.3.10.3 Financials
16.3.10.4 SWOT Analysis
16.3.11 Pitney Bowes Inc.
16.3.11.1 Company Overview
16.3.11.2 Product Portfolio
16.3.11.3 Financials
16.3.11.4 SWOT Analysis
16.3.12 SAS Institute Inc.
16.3.12.1 Company Overview
16.3.12.2 Product Portfolio
16.3.12.3 SWOT Analysis
16.3.13 Sisense Inc.
16.3.13.1 Company Overview
16.3.13.2 Product Portfolio
16.3.14 TIBCO Software Inc.
16.3.14.1 Company Overview
16.3.14.2 Product Portfolio
16.3.14.3 SWOT Analysis

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