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Worldwide Sales Engagement Software Market Shares, 2021: Steady Investment and Acquisition Activity Underscore Continued Demand for Engagement Solutions

Publisher IDC
Published Apr 27, 2022
Length 7 Pages
SKU # IDC17146922

Description

Worldwide Sales Engagement Software Market Shares, 2021: Steady Investment and Acquisition Activity Underscore Continued Demand for Engagement Solutions

This IDC study contains vendor shares for the sales engagement software market for 2020–2021. It includes commentary on growth of the market and provides actionable advice for technology suppliers. "The benefit of a growing self-service market is that buyers already have intent. They've likely done their research and have identified obstacles," says Michelle Morgan, research manager for Sales Technology Applications at IDC. "A capable sales engagement solution makes it easy for sales reps to identify these buyers, engage them via their preferred channel, and utilize strategic content to help them facilitate their buyer's journey."

Please Note: Extended description available upon request.

Table of Contents

7 Pages
IDC Market Share Figure
Executive Summary
Advice for Technology Suppliers
Market Share
Who Shaped the Year
Market Context
Significant Market Developments
Methodology
Market Definition
Related Research

Pricing

Currency Rates
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