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Worldwide HDD and SSD 2016 Top 10 Predictions

Worldwide HDD and SSD 2016 Top 10 PredictionsThis IDC study offers IDC's top 10 predictions for the worldwide HDD and SSD markets in 2016."IDC is forecasting revenue growth for the combined HDD and SSD industries in 2016, but HDD and SSD suppliers face an uphill battle on many fronts to realize revenue growth in the year ahead," according to John Rydning, research vice president for HDDs, and Jeff Janukowicz, research vice president for SSDs, at IDC. "HDD and SSD suppliers are likely to make strategic moves in 2016 in order to ensure long-term growth and to monetize the demand for storage devices for the 3rd Platform era beyond 2016."

In This Study
Situation Overview
Future Outlook
1. HDD Suppliers Will Focus on Industry Profitability by Attempting to Slow the Rate of HDD Price-Per-Gigabyte Declines, Especially for Enterprise HDDs
2. An Oversupply of NAND Combined with SSD Competitive Dynamics Will Lead to Aggressive SSD Price Declines on a Price-Per-Gigabyte Basis in 2016
3. SSDs Utilizing 3D NAND Storage Media Will Represent a Larger Portion of Shipment, Which Will Help Drive an Increase in the Use of Triple-Level Cell Technology
4. SATA and SAS Will Continue to Be the Predominant Interface for Enterprise HDDs and SSDs in 2016; Server or Storage Systems Using PCIe, Memory Bus (DDR), or Ethernet Interfaces Will Remain Niche
5. HDD and SSD Suppliers Will Continue to Look for Opportunities to Extract More Value from the Storage System Supply Chain via Strategic Partnerships and/or Acquisitions
6. Enterprise Customers Will Seek to Cost Optimize by Increasingly Leveraging Lower-Cost, Read-Intensive SSDs as Much as Possible
7. The China Market Will Command the Attention of HDD and SSD Suppliers as It Represents a Growing Market for HDD and SSD Supply and Demand, Regardless of the Performance of China's Economy in 2016
8. A 128GB Client SSD Will Reach Price Parity with a 500GB Mobile 2.5in. HDD in 2016 But Will Have Little Impact on Either SSD or HDD Demand Derived from the PC Market
9. HDD OEMs Will Achieve Only Small Increases in the Storage Capacity Per Disk in 2016, Which Will Lead to Announcements of New HDD Form Factors That Use More Heads and Disks Per Drive
10. Adoption of New Solid State Technologies (3D XPoint, RRAM, MRAM) Will Increase But Will Be Used Mostly in Niche Applications in 2016
Essential Guidance
For HDD and SSD Technology Buyers
For HDD and SSD Technology Suppliers
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