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Top 5 Trends in Consumer Communications to Watch in 2022

Publisher IDC
Published Jan 25, 2022
Length 5 Pages
SKU # IDC16953643

Description

Top 5 Trends in Consumer Communications to Watch in 2022

This IDC Market Perspective examines the key trends that will impact the consumer communications market in 2022. As service providers continue to recover from the COVID-19 pandemic, the important lessons learned around broadband, service bundling, and changing consumer behaviors will drive the trends that we expect to see in this market throughout the year."The pandemic impacted many consumer behaviors, including the way people think about and use broadband services," said Jason Blackwell, research director, Consumer Communications Services at IDC. "Service providers are responding to these changes by increasing availability of higher-speed broadband services and assessing connectivity both inside and outside the home, and these changes will have positive impacts on the overall U.S. broadband picture for the future."

Please Note: Extended description available upon request.

Table of Contents

5 Pages
Executive Snapshot
New Market Developments and Dynamics
Fiber Expansion Will Continue Driving Broadband Growth and Help Telcos Regain Some Ground
Impact in 2022
Fixed Wireless Access Will Start to Make Waves But Won't Revolutionize Broadband Yet
Impact in 2022
Mobile Will Help Save the Bundle
Impact in 2022
Household Penetration Is High, Overall Broadband Growth Will Slow
Impact in 2022
Broadband Data Consumption Will Continue to Skyrocket, Making Unlimited Data Caps More Appealing
Impact in 2022
Advice for the Services Provider
Promote Faster Downstream and Upstream Bandwidth
Make Customer Service a Top Priority
Leverage Fixed and Mobile Portfolios
Learn More
Related Research
Synopsis

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