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U.S. Residential Multichannel Pay TV Subscriber Forecast, 2023–2027

Publisher IDC
Published May 31, 2023
Length 8 Pages
SKU # IDC17976820

Description

U.S. Residential Multichannel Pay TV Subscriber Forecast, 2023–2027


This IDC study presents a forecast of residential multichannel pay TV subscribers in the United States through 2027. Forecast segmentation reflects the three major market segments: cable, satellite, and telco TV services."IDC believes that the U.S. cable, satellite, and telco TV providers will continue to experience subscriber erosion during the forecast period as household penetration of residential services, which is now already under 50%, is expected to drop under 40% in 2025," said Greg Ireland, research director, Consumer Market Model, Future Consumer Agenda, and TV and OTT Video at IDC. "Cumulative erosion of the subscriber base across cable, satellite, and telco TV during 2023–2027 is forecast to top 20 million."

Please Note: Extended description available upon request.

Table of Contents

8 Pages
IDC Market Forecast Figure
Executive Summary
Advice for Technology Suppliers
Market Forecast
Market Context
Drivers and Inhibitors
Drivers
Customer Demand
Service Differentiation and Improvements
Inhibitors
OTT Competition
Direct-to-Consumer Strategies
Sports Licensing
Significant Market Developments
Changes from Prior Forecast
Market Definition
Methodology
Related Research
How Do Licenses Work?
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