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Why Product Innovation is a Key Part of Digital Transformation

Why Product Innovation is a Key Part of Digital Transformation

This IDC Market Note examines a high-profile European fashion manufacturer that underwent significant successful digital transformation but still ran into difficulties with investors. In IDC's view, the case shows that transformation takes time and should be initiated immediately even if the company is doing well. It also shows that core offerings and company identity must continue to develop; otherwise, digital transformation will not be enough.

Please Note: Extended description available upon request.


Executive Snapshot
In This Market Note
IDC's Point of View
The Challenge
The Solution
IT Strategy and Operation
Outcome
What Went Wrong?
Future Outlook
Lessons Learned
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Synopsis

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