This IDC PlanScape explores optimal strategies for integrating agentic AI into an organization's sales workflows and processes, with a focus on augmenting human sales representatives using autonomous selling agents. It highlights the advantages of agentic AI, identifies common adoption challenges, and outlines key preparation steps for successful implementation."Sales organizations that proactively prepare to adopt agentic AI position themselves to lead in efficiency, personalization, and growth," says Michelle Morgan, research manager for AI-Enabled Sales, Customer Service, and Contact Center Strategies at IDC. "Those who hesitate risk falling behind as competitors leverage AI to innovate, optimize, and win customer loyalty in an ever-evolving market."
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
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