IDC PeerScape: Practices to Become a Digitally Resilient Small and Medium-Sized Business in Asia/Pacific
This IDC PeerScape features the five Digital SMB masteries and examples of Asia/Pacific SMBs that applied these masteries in their organizations. "As the region's economies pave a slow and varied path to recovery, Asia/Pacific SMBs continuously struggle with keeping their businesses afloat. With the COVID-19 pandemic greatly changing consumer spending behavior, SMBs that have started to embrace digital technologies to remain operational and reach wider audiences have fared better in this global crisis. IDC believes that SMBs possess the ability to quickly change and adapt. However, for SMBs to overcome market uncertainties and thrive, they must build digital resiliency allowing them to sustain their business in future disruptions," said Daniel-Zoe Jimenez, associate VP and head of digital transformation (DX) and SMB research, IDC Asia/Pacific.
Please Note: Extended description available upon request.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook