How IBM Enables Mobile-First Transformation for Primerica

How IBM Enables Mobile-First Transformation for Primerica

This IDC Buyer Case Study is based on a conversation IDC had with Tom Swift, Primerica's executive vice president of field technology, about how the leading insurance and investment company successfully mobilized its sales training and enablement processes using IBM's MobileFirst Platform.

Please Note: Extended description available upon request.

IDC Opinion
In This Buyer Case Study
Situation Overview
Organization Overview
Challenges and Solution
IBM MobileFirst Platform Drives New Sales Rep Onboarding
Up Next: Mobilize Client-Facing Applications
Essential Guidance
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Related Research
Figure: U.S. Enterprise Mobile Application Deployment Trends

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