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Highspot Shows How to Drive Predictable Revenue Growth at Spark '24

Publisher IDC
Published Nov 08, 2024
Length 4 Pages
SKU # IDC19312003

Description

Highspot Shows How to Drive Predictable Revenue Growth at Spark '24


This IDC Market Note looks at Highspot's fifth annual Spark event that highlighted strategies for driving predictable revenue growth through enhanced enablement and AI integration. Key discussions focused on overcoming organizational silos with new platform features such as Analytics Engine 3.5, AutoDocs, and the Digital Rooms Platform. Highspot's pragmatic AI applications, including the Action Center and Copilot Center, were showcased as transformative tools for sales enablement. The event underscored the importance of cross-functional collaboration and practical AI use in achieving business goals.

Table of Contents

4 Pages

Executive Snapshot

In This Market Note

Highspot and AI

Breakout: "Connect the Dots–GTM Collaboration Done Right" Highlights

IDC's Point of View

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