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European Cloud Experience Drives Decisive Adoption for Accelerated Growth

Publisher IDC
Published Feb 06, 2026
Length 6 Pages
SKU # IDC20844916

Description

This IDC Market Note leverages insights from IDC's expert European cloud analysts to dispel the myth of a widespread return to on-premises services, known as cloud repatriation. Significant media attention has been paid to global brands hit by both major cybersecurity breaches and datacenter service disruptions. These are just some of the events that prompt businesses to review how they use cloud services. Service providers need to understand what drives customers' choice of cloud environment.

Table of Contents

6 Pages

Executive snapshot

Key takeaways

In this Market Note

Cloud repatriation defined

Customer experience influences workload cloud migration decisions

Figuring out the current and future role of AI

Impact of regulations

Customer insights point to a dynamic cloud environment

IDC's Point of View

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