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Amplify24: The Current State and Future of AI-Driven Composable Content System Technology for Commerce

Publisher IDC
Published Nov 14, 2024
Length 6 Pages
SKU # IDC19325021

Description

Amplify24: The Current State and Future of AI-Driven Composable Content System Technology for Commerce


This IDC Market Note discusses key highlights from Amplience's Amplify24 customer event, held at London's Ministry of Sound on October 9, 2024. Amplify24 showcased Amplience's latest strategies and trends in ecommerce content and experience. Featuring industry speakers from John Lewis, The White Company, and AWS, the event highlighted critical themes such as technology modernization, AI-driven personalization, and the shift from legacy to composable systems.

Table of Contents

6 Pages

Executive Snapshot

In This Market Note

Amplience's Leadership Focuses on Growth

Amplience Turns to AI to Support Product Growth

AI Transforms Content Practice for Customers and Partners

Accessibility Is a Growing Concern

IDC's Point of View

Learn More

Related Research

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