Variable Message Signage Manufacturing in the US - Industry Market Research Report

Variable Message Signage Manufacturing in the US - Industry Market Research Report

Variable Message Signage Manufacturing

The Variable Message Signage Manufacturing industry produces electronic signs that display programmable messages using LEDs or incandescent bulbs. These signs were long used primarily by government and transit agencies to provide timely traffic or arrival and departure information. However, they have increasingly been used by private businesses and advertisers over the five years to 2018. Solid increases in both US advertising expenditure and private spending on nonresidential construction has driven strong overall revenue growth. Over the five years to 2023, industry growth is expected to continue, albeit at a slower pace. Improving consumer and business confidence are forecast to drive higher employment, which will increase state and local government income and thus facilitate investment in roads and transportation hubs. Additionally, corporate profit is anticipated to continue rising as a result of broad economic growth, leading businesses to increase their advertising budgets over the next five years.

This industry manufactures variable message electronic signs, which can be manufactured using LEDs or incandescent lights and display messages that can be programmed electronically. Industry products include digital billboards, scoreboards and highway signs purchased by government agencies to display traffic alerts.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.


ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources

INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

PRODUCTS & MARKETS
Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization

MAJOR COMPANIES

OPERATING CONDITIONS
Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

KEY STATISTICS
Industry Data
Annual Change
Key Ratios

JARGON & GLOSSARY

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