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United Kingdom (UK) Home Tableware Trends and Consumer Attitude - Analysing Buying Dynamics and Motivation, Channel Usage, Spending and Retailer Selection

Publisher GlobalData
Published Aug 04, 2022
Length 53 Pages
SKU # GBDT17401785

Description

United Kingdom (UK) Home Tableware Trends and Consumer Attitude - Analysing Buying Dynamics and Motivation, Channel Usage, Spending and Retailer Selection

Summary

United Kingdom (UK) Home Tableware Trends and Consumer Attitude - Analysing Buying Dynamics and Motivation, Channel Usage, Spending and Retailer Selection report offers a comprehensive insight into consumer attitudes in the UK tableware market. The report focuses on five key subcategories: drinking, cutlery, crockery, accessories, and sets. Consumer data is based on our 2022 UK tableware survey, using a panel of 2,000 nationally representative consumers.

Scope
  • Amazon is the most shopped retailer for tableware
  • Home Delivery was the most popular choice for fulfilment of online orders
  • Store own brand products are the most considered and purchased from.
Reasons to Buy
  • Identify the key areas which consumers identify as areas of improvements overall among retailers shopped at for tableware, as well as specifically for different retailers.
  • Understand how drivers of purchase, such as range, price and quality, vary in importance among different demographics to maximise sales potential among target audiences.
  • Discover what drives consumer's choice of brands and retailers, to target marketing campaigns more effectively.

Table of Contents

53 Pages
Definitions
Consumer Penetration by Subcategory
Drivers of Purchase
Spending
Retailer Use
Retailer Profiles
Retailer Drivers
Retailer Improvements
Brand Use
Brand Drivers
Replacement Cycle
Channel Use
Research Prior to Purchase
Category-specific Questions
Methodology and Contacts
List of Tables
Consumer Penetration by Product, 2022
Purchase Motivations, 2022
Retailer Conversion Rates, 2022
Retailers Purchased from by Subcategory (Top 5), 2022
Retailer Usage by Demographic, 2022
Drivers of Retailer Choice by Retailer, 2022
Retailer Improvement Opportunities by Retailer, 2022
Brand Conversion by Subcategory, 2022
Drivers of Brand Choice by Retailer, 2022
List of Figures
Consumer Penetration, 2022
Consumer Penetration by Subcategory, 2022
Replacement Cycle, 2022
Average Spend by Subcategory, 2022
Retailers Visited and Purchased from, 2022
Amazon Shopper Profile, 2022
ASDA Shopper Profile, 2022
Tesco Shopper Profile, 2022
IKEA Shopper Profile, 2022
BandM Shopper Profile, 2022
Drivers of Retailer Choice, 2022
Retailer Improvement Opportunities, 2022
Brands Considered and Purchased, 2022
Drivers of Brand Choice, 2022
Shopper Research Process, 2022
Channel Usage when Researching, 2022
Channel Usage when Purchasing, 2022
Online Fulfilment Methods, 2022
Shopper Views on Online Shopping for Tableware, 2022
Satisfaction with Online Shopping for Tableware, 2022
Views Prior to Purchase, 2022
Factors of Importance, 2022
Opinions on Tableware, 2022
Material Consideration for Tableware, 2022
Type of Rooms in Your Home, 2022
Type of Meals Eaten at Home (weekday), 2022
Type of Meals Eaten at Home (weekend), 2022
Place of Eating Evening Meals at Home, 2022

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