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United Kingdom (UK) Home Bathroom Accessories Trends and Consumer Attitude - Analysing Buying Dynamics and Motivation, Channel Usage, Spending and Retailer Selection

Publisher GlobalData
Published Jul 08, 2022
Length 43 Pages
SKU # GBDT17391461

Description

United Kingdom (UK) Home Bathroom Accessories Trends and Consumer Attitude - Analysing Buying Dynamics and Motivation, Channel Usage, Spending and Retailer Selection

Summary

United Kingdom (UK) Home Bathroom Accessories Trends and Consumer Attitude - Analysing Buying Dynamics and Motivation, Channel Usage, Spending and Retailer Selection report offers a comprehensive insight into consumer attitudes in the UK bathroom accessories market. The report focuses on four key subcategories: sink/toilet accessories, bath/shower accessories, storage & bins, and other bathroom accessories. Consumer data is based on our 2021 UK bathroom accessories survey, using a panel of 2,000 nationally representative consumers.

Scope
  • A key purchase motivation for consumers is buying into a new look, design or fashion trend.
  • The majority of consumers find that browsing for goods online is easier than visiting shops.
  • Price is the most important driver when selecting which retailer to purchase bathroom accessories from.
Reasons to Buy
  • Identify the demographic profile of shoppers and average spend within each subcategory, allowing you to better target ranges.
  • Understand how drivers of retailer choice, such as range, price and quality, vary in importance among consumers to maximise sales potential among target audiences.
  • Discover how consumers approach the research process when planning purchases of bathroom accessories.

Table of Contents

43 Pages
Definitions
Consumer Penetration, 2022
Consumer Penetration by Subcategory, 2022
Consumer Penetration by Product, 2022
Purchase Motivations, 2022
Replacement Cycle, 2022
Average Spend by Subcategory, 2022
Retailers Visited & Purchased from, 2022
Retailer Conversion Rates, 2022
Retailers Purchased from by Subcategory (Top 5), 2022
Amazon Shopper Profile, 2022
B&M Shopper Profile, 2022
ASDA Shopper Profile, 2022
Wilko Shopper Profile, 2022
Dunelm Shopper Profile, 2022
Retailer Usage by Demographic, 2022
Drivers of Retailer Choice, 2022
Drivers of Retailer Choice by Retailer, 2022
Retailer Improvement Opportunities, 2022
Retailer Improvement Opportunities by Retailer, 2022
Shopper Research Process, 2022
Shopper Research Process - Shopper Interaction With Staff, 2022
Channel Usage when Researching, 2022
Channel Usage when Purchasing, 2022
Online Fulfilment Methods, 2022
Shopper Views on Online Shopping for Bathroom Accessories, 2022
Satisfaction with Online Shopping for Bathroom Accessories, 2022
Views Prior to Purchase, 2022
Factors of Importance, 2022
Category-Specific Questions, 2022
Methodology & Contacts
List of Tables
Consumer Penetration by Product, 2022
Purchase Motivations, 2022
Retailer Conversion Rates, 2022
Retailers Purchased from by Subcategory (Top 5), 2022
Retailer Usage by Demographic, 2022
Drivers of Retailer Choice by Retailer, 2022
Retailer Improvement Opportunities by Retailer, 2022
List of Figures
Consumer Penetration, 2022
Consumer Penetration by Subcategory, 2022
Replacement Cycle, 2022
Average Spend by Subcategory, 2022
Retailers Visited & Purchased from, 2022
Amazon Shopper Profile, 2022
B&M Shopper Profile, 2022
ASDA Shopper Profile, 2022
Wilko Shopper Profile, 2022
Dunelm Shopper Profile, 2022
Drivers of Retailer Choice, 2022
Retailer Improvement Opportunities, 2022
Shopper Research Process, 2022
Channel Usage when Researching, 2022
Channel Usage when Purchasing, 2022
Online Fulfilment Methods, 2022
Shopper Views on Online Shopping for Bathroom Accessories, 2022
Satisfaction with Online Shopping for Bathroom Accessories, 2022
Views Prior to Purchase, 2022
Factors of Importance, 2022
Opinions on Bathroom Accessories, 2022

Pricing

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