Success Case Study: Welcia - Multifunctional drugstore chain threatening Japan's convenience store channel
Success Case Study: Welcia, is part of GlobalData's Successes and Failures research. It examines the details of and reasons behind the success of Welcia drugstore chain in Japan. It delivers the critical what?, why?, and so what? analysis to teach you crucial lessons that increase your chances of running a successful retail business.
Welcia is a relatively new drugstore chain in Japan, and has been growing rapidly through mergers and acquisitions (M&A). Its core business is healthcare, selling over-the-counter (OTC) medicines and prescription drugs, yet the store also offers a vast range of FMCG products and services. Its business model is now becoming a threat for major convenience chains in the country.
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