Strategic Intelligence: Customer Loyalty in Retail and Apparel
Summary
Customers are the foundation of any successful business, and retailers are no exception. If individuals are devoted to a retailer or brand, they will spend money, talk positively about the business, and return to make more purchases in the future. This is the definition of customer loyalty, and the difference between the success or failure of a retailer. However, building customer loyalty in an era of fierce competition in the retail sector is challenging.
Key Highlights
- Generative AI has seen huge advancements, with retailers using generative AI to create tailored content for consumers
- Retailers must provide easy payment methods, allowing for greater convenience and speed of the shopping journey
- Customer loyalty can be built by a consumer's values aligning with a brand's
- In apparel, building customer loyalty is crucial as the market is saturated with so many players offering similar products
- GlobalData provides detailed insight into the theme of customer loyalty, specifically focusing on its impact on the Retail and Apparel sectors. The report provides an overview of customer loyalty and its components, the leading companies, and the timeline of developments in customer loyalty. The report also details the relevant trends across technology, marcoeconomic, regulatory, and retail trends.
- Understand the important themes in 2025 and beyond, allowing you to grasp a wider view of changes in consumer behaviour and how it will impact your markets.
- Explore how emerging themes in retail are allowing industry leaders to evolve, so you can better position yourself for long-term success.
- An easy-to-use framework for tracking themes across all companies in all sectors.
- Gain a deeper understanding of the different sectors of retail through unique analysis
- Companies who invest in the right themes become success stories; those who miss the big themes end up as failures.
- Executive Summary
- Players
- Thematic Briefing
- Defining customer loyalty
- Gamification rewards
- AI
- Trends
- Technology trends
- Macroeconomic trends
- Regulatory trends
- Retail trends
- Industry Analysis
- Apparel
- Food and grocery
- Electricals
- Health and beauty
- Home
- Use cases
- Sports Direct launches a new membership program
- Selfridges Unlocked has added a new level to its membership
- Timeline
- Value Chain
- Manufacturing and distribution
- Supply chain
- Sustainability and ethics
- Distribution network
- Retail
- Loyalty programs
- Product range
- Customer experience
- Customer relationship management
- Returns and cancellations
- Customer engagement
- Data and personalization
- Companies
- Public companies
- Private companies
- Sector Scorecard
- Retail sector scorecard
- Who’s who
- Thematic screen
- Valuation screen
- Risk screen
- Glossary
- Further Reading
- GlobalData reports
- Our Thematic Research Methodology
- About GlobalData
- Contact Us
- List of Tables
- List of Figures
- List of Figures
- Figure 1: Who are the leading players in the customer loyalty theme, and where do they sit in the value chain?
- Figure 2: Sports Direct Club
- Figure 3: Selfridges Unlocked
- Figure 4: The customer loyalty story
- Figure 5: The customer loyalty value chain
- Figure 6: The customer loyalty value chain - Manufacturing and distribution
- Figure 7: The customer loyalty value chain - Retail
- Figure 8: The customer loyalty value chain - Customer relationship management
- Figure 9: Who does what in the retail space?
- Figure 10: Thematic screen
- Figure 11: Valuation screen
- Figure 12: Risk screen
- Figure 13: Our five-step approach for generating a sector scorecard
Research Assistance
Download our eBook: How to Succeed Using Market Research
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook