
Strategic Intelligence: Antitrust
Description
Strategic Intelligence: Antitrust
Summary
Consensus around the need to regulate digital monopolies has never been stronger on both sides of the Atlantic. The European Commission is enforcing the Digital Markets Act (DMA) and is expected to wrap up its investigations of Google, Meta, and Apple by 2026.
The US government has stepped up efforts to tackle digital monopolies through lawsuits. The Department of Justice is considering breaking up Google, which would represent the strongest intervention to date against one of the world’s most powerful tech companies. However, no company has yet been sanctioned for a DMA infringement, while all lawsuits opened against Big Tech in the US are ongoing.
Key Highlights
Summary
Consensus around the need to regulate digital monopolies has never been stronger on both sides of the Atlantic. The European Commission is enforcing the Digital Markets Act (DMA) and is expected to wrap up its investigations of Google, Meta, and Apple by 2026.
The US government has stepped up efforts to tackle digital monopolies through lawsuits. The Department of Justice is considering breaking up Google, which would represent the strongest intervention to date against one of the world’s most powerful tech companies. However, no company has yet been sanctioned for a DMA infringement, while all lawsuits opened against Big Tech in the US are ongoing.
Key Highlights
- Under the second Trump administration, transatlantic tensions over digital regulation, including antitrust, will heighten. President Trump views the DMA as “overseas extortion” of US companies, but Brussels is determined to go ahead with its antitrust investigations and has said that it will make no concessions on its digital rules in trade negotiations with the US. There will likely be an acceleration in DMA enforcement as the EU uses the threat of fines and sanctions as bargain chips in tariff negotiations with Washington. The result could be a damaging tit-for-tat trade war in the tech industry.
- While the Trump administration is expected to be more friendly to consolidation across different sectors, the tech industry will likely be the exception, as both recently appointed heads of the Federal Trade Commission (FTC) and Department of Justice (DoJ) have signaled their interest in scrutinizing Big Tech over antitrust. However, mergers and acquisitions (M&As) and partnerships perceived to be in the national interest, particularly in artificial intelligence (AI), will likely receive a green light from US regulators.
- This report looks at how antitrust is impacting the tech, media, and telecom (TMT) industry globally.
- It identifies the companies that will be impacted by antitrust regulation, as well as the main trends shaping the antitrust theme.
- It includes an overview of the global regulatory landscape and a timeline showing the major milestones in this theme.
- Existing competition laws were not conceived for the digital era, particularly when defining significant market power and anticompetitive practices.
- They have struggled to adapt to the challenges of the digital economy, where tech giants thrive thanks to their extensive, established customer networks and low-cost capital.
- They have also failed to grasp the complexity of digital platforms, which typically connect many sides of a market (for example, consumers, advertisers, developers, and publishers in the digital advertising market). In single-sided markets, the consumer feels the burden of monopoly through higher prices, but this is not easy to establish in multi-sided markets.
- Across the world, governments are rethinking antitrust rules that will determine the future of the internet and our data.
Table of Contents
45 Pages
- Executive Summary
- Players
- Regulatory Briefing
- How digital markets work
- A dominant position in digital markets can create value and efficiencies
- Popular services are offered to consumers for free
- Data analytics improves the quality of service
- Dominant platforms can also be a source of harm
- Ad-targeting prioritizes profit over respect for the user’s privacy and quality of content
- Network effects can be a barrier to entry
- A dominant position can reduce the incentive to innovate
- Trends
- Technology trends
- Macroeconomic trends
- The Global Regulatory Landscape
- Adapting traditional antitrust rules to the digital economy is daunting
- The DMA is being enforced but with little effect so far
- The UK embarks on a new competition regime
- The US
- Timeline
- Companies
- Sector Scorecards
- Social media sector scorecard
- Who’s who
- Thematic screen
- Valuation screen
- Risk screen
- Advertising sector scorecard
- Who’s who
- Thematic screen
- Valuation screen
- Risk screen
- Glossary
- Further Reading
- GlobalData reports
- Our Thematic Research Methodology
- About GlobalData
- Contact Us
- List of Tables
- Table 1: Technology trends
- Table 2: Macroeconomic trends
- Table 3: Companies
- Table 4: Glossary
- Table 5: GlobalData reports
- List of Figures
- Figure 1: What’s the impact of antitrust on Big Tech?
- Figure 2: The 10 areas regulators are currently targeting in the tech sector
- Figure 3: Digital platforms and competition
- Figure 4: Most antitrust investigations result in fines without changes to anticompetitive practices
- Figure 5: Who is subject to the DMA?
- Figure 6: What are the dos and don'ts for gatekeepers?
- Figure 7: The EC has opened four non-compliance investigations against Big Tech under the DMA
- Figure 8: The DMA versus the DMCC
- Figure 9: How the CMA’s new pro-competition regime would work
- Figure 10: The main investigations and lawsuits opened in the US, from 2022 to 2024
- Figure 11: The antitrust story
- Figure 12: Who does what in the social media space?
- Figure 13: Thematic screen - Social media sector scorecard
- Figure 14: Valuation screen - Social media sector scorecard
- Figure 15: Risk screen - Social media sector scorecard
- Figure 16: Who does what in the advertising space?
- Figure 17: Thematic screen - Advertising sector scorecard
- Figure 18: Valuation screen - Advertising sector scorecard
- Figure 19: Risk screen - Advertising sector scorecard
- Figure 20: Our five-step approach for generating a sector scorecard
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