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Opportunities for Winning Consumers Beyond Sportspeople Through High-Protein Snacking Innovations

Publisher GlobalData
Published Nov 23, 2023
Length 29 Pages
SKU # GBDT18381742

Description

Opportunities for Winning Consumers Beyond Sportspeople Through High-Protein Snacking Innovations


Summary

This report explores how shifting dietary preferences are enhancing the relevance of protein-rich snacks.

Increased interest in protein is driven by a range of factors, including health consciousness, dietary trends, product innovation, and recognition of protein’s importance in maintaining a balanced diet and active lifestyle. This is creating opportunities for protein snacks to meet a more diverse array of need states and expand into more common mainstream snacking occasions.

Scope
  • Most consumers strive to maintain a moderate intake of protein each week.
  • There is potential to align indulgence-related categories with the benefits of protein.
  • Consumers recognize the merits of consuming both animal and plant-based protein.
Reasons to Buy
  • Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry.
  • Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
  • Access valuable strategic take-outs to help direct future decision-making and inform new product development.

Table of Contents

29 Pages
Industry Insights: Opportunities for Winning Consumers Beyond Sportspeople Through High Protein Snacking Innovations
Protein in context
Ingredients to watch
On-trend innovations
Future of snacking

Pricing

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