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Opportunities in the Western European Household Products Industry 2024

Publisher GlobalData
Published Jan 15, 2025
Length 139 Pages
SKU # GBDT19550640

Description

Opportunities in the Western European Household Products Industry 2024

Summary

This report provides an overview of current household products industry scenario regarding the future outlook in terms of ingredients, product claims, labeling, distribution, and packaging. The analysis also covers regional overview highlighting industry size, growth drivers, latest developments, and future inhibitors for the regions.

The Western European household products industry was valued at $65.6 billion in 2023 and is forecast to record a compound annual growth rate (CAGR) of 2.8%, to reach $75.3 billion in 2028. The household products industry in Western Europe remained fragmented in 2023, with the five leading companies accounting for a combined value share of 31.5%. Procter & Gamble, the largest company, held an 8.8% value share. The overall value share of private label products in the Western European household products industry stood at 26.1% in 2023.

With growing concerns around health and environment among consumers, there has been an increase in demand for household products that have a lower impact on the environment and have naturally derived ingredients. Consumers are looking for multi-functional products with toxin-free ingredients and are avoiding harmful chemicals. As a result, manufacturers are formulating household products that are sustainable and contain safe ingredients.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Western European household products industry, analyzing data from 19 countries. It includes analysis on the following -
  • Market environment: Includes industry size, market size, and growth analysis by category.
  • High-potential countries analysis: Indicates changing share of value consumption of various household products by category across high-potential countries in the Western European region. It also provides risk-reward analysis of four countries across the Western European region based on market assessment, economic development, sociodemographic factors, governance indicators, and technological infrastructure.
  • Country deep dive: Provides an overview, demographic analysis, and key trends across high-potential countries.
  • Success stories: This section features some of the most successful household products manufacturers, brands, products, and marketing campaigns in the Western European region. It also provides a better understanding of how certain manufacturers achieved success in the industry.
  • Competitive environment: Provides an overview of the leading companies in the Western European region, as well as analyzing the growth of private labels in the region.
  • Distribution analysis: Provides an analysis on the leading distribution channels in the Western European household products industry in 2023. It covers various distribution channels: hypermarkets & supermarkets, convenience stores, B-2-B supply, e-retailers, cash & carries & warehouse clubs, and others. Others include parapharmacies/drugstores, direct sellers, department stores, and other retailers.
  • Packaging analysis*: The report provides percentage share (in 2023) and growth analysis (during 2023-28) for various pack materials, pack types, closures, and primary outer types based on volume sales of household products.
  • Challenges and outlook: Provides the challenges and outlook pertaining to the Western European household products industry.
  • Select industry metrics: Provides insights on patent filings, job analytics by country and theme, and global deals.
Reasons to Buy
  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates

Table of Contents

139 Pages
  • Executive Summary
    • Market Size Analysis - Western Europe Compared with Other Regions
    • Value and Volume Growth Analysis by Region
    • Western Europe Market Growth Analysis by Country
    • Western Europe Market Growth Analysis by Category
    • Methodology - Identifying High-Potential Countries
    • Top Four High-Potential Countries in Western Europe
    • Overview of High-Potential Countries in Western Europe
    • Growth Contribution Analysis by Country
    • Value Share Analysis of Household Products Category
    • Change in Value Consumption Levels by Country and Category
    • Per Capita Consumption Analysis
    • Per Capita Expenditure Analysis
    • France
    • Italy
    • Switzerland
    • United Kingdom
    • About Success Stories
    • Case Study: Ecozone's Laundry Soap Nuts
    • Case Study: Aldi's Almat Bio Washing Powder
    • Case Study: Procter & Gamble's ECOCLIC Box
    • Leading Companies' Shares in the Western European Household Products Industry
    • Brand Share Analysis of Top Five Companies
    • Leading Companies in the Western European Household Products Industry
    • Leading Brands in the Western European Household Products Industry
    • Private Label Penetration in the Western European Household Products Industry
    • Leading Distribution Channels by Country
    • Leading Distribution Channels by Category
    • Growth Analysis - by Pack Material and Pack Type
    • Growth Analysis - by Closure Type and Primary Outer Type
    • Key Challenges in the Western European Household Products Industry
    • Future Outlook of the Western European Household Products Industry
    • Europe Patent Filings
    • Global Patent Filings
    • Europe Job Analytics by Company
    • Europe Job Analytics by Theme
    • Global Deals
    • Global household products - sales, by region - value ($ million)
    • Global household products - sales, by region - volume (million units)
    • Growth analysis, by country - value ($ million)
    • Growth analysis, by country - volume (million units)
    • Industry growth analysis, by country - air fresheners ($ million)
    • Industry growth analysis, by country - bleach ($ million)
    • Industry growth analysis, by country - dishwashing products ($ million)
    • Industry growth analysis, by country - general purpose cleaners ($ million)
    • Industry growth analysis, by country - insecticides ($ million)
    • Industry growth analysis, by country - personal insect repellent ($ million)
    • Industry growth analysis, by country - polishes ($ million)
    • Industry growth analysis, by country - scouring products ($ million)
    • Industry growth analysis, by country - textile washing products ($ million)
    • Industry growth analysis, by country - tissue & hygiene ($ million)
    • Industry growth analysis, by country - toilet care ($ million)
    • Industry growth analysis, by country - air fresheners (million units)
    • Industry growth analysis, by country - bleach (million units)
    • Industry growth analysis, by country - dishwashing products (million units)
    • Industry growth analysis, by country - general purpose cleaners (million units)
    • Industry growth analysis, by country - insecticides (million units)
    • Industry growth analysis, by country - personal insect repellent (million units)
    • Industry growth analysis, by country - polishes (million units)
    • Industry growth analysis, by country - scouring products (million units)
    • Industry growth analysis, by country - textile washing products (million units)
    • Industry growth analysis, by country - tissue & hygiene (million units)
    • Industry growth analysis, by country - toilet care (million units)
    • Global - brands vs. private labels value (2023, $ million)
    • Western Europe - brands vs. private labels value (2023, $ million)
    • Western Europe - brands vs. private labels value, by country (2023, $ million)
    • Western Europe value share, air fresheners (2023, $ million)
    • Western Europe value share, bleach (2023, $ million)
    • Western Europe value share, dishwashing products (2023, $ million)
    • Western Europe value share, general purpose cleaners (2023, $ million)
    • Western Europe value share, insecticides (2023, $ million)
    • Western Europe value share, personal insect repellent (2023, $ million)
    • Western Europe value share, polishes (2023, $ million)
    • Western Europe value share, scouring products (2023, $ million)
    • Western Europe value share, textile washing products (2023, $ million)
    • Western Europe value share, tissue & hygiene (2023, $ million)
    • Western Europe value share, toilet care (2023, $ million)
    • Leading distribution channels in the Western Europe region ($ million)
    • Volume growth by pack material (million units)
    • Volume growth by pack type (million units)
    • Volume growth by closure type (million units)
    • Volume growth by primary outer type (million units)
    • Definitions - Category
    • Definitions - Channel
    • GlobalData's Eight Mega-Trends
    • The Eight Mega-Trends can be Broken Down into 43 Trends
    • Definitions - Trends: Health & Wellness
    • Definitions - Trends: Sensory & Indulgence
    • Definitions - Trends: Comfort & Uncertainty
    • Definitions - Trends: Sustainability & Ethics
    • Definitions - Trends: Individualism & Expression
    • Definitions - Trends: Digitalization
    • Definitions - Trends: Easy & Affordable
    • Definitions - Trends: Demographics
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