Report cover image

Migros, Switzerland (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning

Publisher GlobalData
Published May 13, 2022
Length 20 Pages
SKU # GBDT17379552

Description

Migros, Switzerland (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning

Summary

Migros the biggest supermarket in Switzerland, holds high appeal among both males and females due to its wide range of products and as it is a supermarket, so has a wide appeal across demographics Many shoppers will visit regularly and purchase an item of clothing footwear out of convenience while shopping for their groceries.

Profile of retailer’s shopper base, key performance indicators, sales and market shares

Scope
  • Migros’ diverse product portfolio allows it to attract middle-aged consumers with low to medium household incomes
  • Underwear, nightwear and core basics are at the heart of Migros’ apparel proposition
  • Migros’ sustainability credentials allow it to attract a growing number of eco-conscious consumers
Reasons to Buy
  • Gain a comprehensive knowledge on Mirgos' business and develop a competitive advantage
  • Investigate current trends in the clothing and footwear market to identify the best opportunities to exploit
  • Analysis of key players in the clothing and footwear segment in Switzerland

Table of Contents

20 Pages
Executive Summary
Migros Retail Shopper Profile
Swiss clothing & footwear shopper profile
Where Swiss consumers purchase clothing & footwear
Retailers used for other categories
Migros Overview
Snapshot of proposition
Key performance metrics
Global retail sales
Sales and Market Shares
Apparel market
Migros ’ market share
Top 10 retailers’ market share
Migros ’ share of shoppers
Top 10 retailers’ market positioning map
Contacts

Pricing

Currency Rates
How Do Licenses Work?

How Do Licenses Work?

The primary function of a report license is to define how many people within a company are authorized to use the purchased report. This is separate to how a report might be delivered. Unless specifically identified otherwise, the purchase option is Single User. Below is a helpful description of that license, along with a sampling of others most commonly offered.

  • This license allows only one user to have access to and to use/read the report. It is not one user at a time or one user group; it is an individual who will be reading and utilizing the report.

  • This license allows for the entire purchasing company to read and use the report. This is the license level that would allow for a report to be placed on an internal company shared drive for access by all employees of that direct company. This license does not extend to parent or sister company use.

  • This license is designed to allow an entire department within a company full access to a report. The departmental license is a great option for companies that have more than one location and the department is spread out all over the country/world

  • This license is for companies that have one location where they want the report to be accessible by all employees within that physical location.

  • This is the most flexible of the licensing options. Some publishers will allow you to get a license for a preset number of people (typically 5). These licenses are ideal for small work groups.

License options are at the discretion of each publisher. As such, not all licenses indicated above are available for every product. If you are uncertain of the best license for your needs or would like a license that is not proactively available, please contact us and we will be happy to assist.

Request A Sample
Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
Chat Now
Contact Us