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Augmented Reality in Agriculture - Thematic Research

Publisher GlobalData
Published Mar 14, 2024
Length 57 Pages
SKU # GBDT18714148

Description

Augmented Reality in Agriculture - Thematic Research


Summary

Augmented reality (AR) is a technology that allows the user to see the real world overlaid with digital data. According to GlobalData forecasts, the AR market will be worth $100 billion by 2030, up from $22 billion in 2022. AR is improving productivity and efficiency in agriculture, but its adoption remains limited. AR can be used to streamline training on farms, to help technicians repair agricultural equipment more quickly, and to support precision agriculture. The crux of AR's farming applications is its capacity for hands-free data visualization, allowing farmers to harness new knowledge, skills, and insights without pausing other tasks. This has the potential to both improve the productivity of all agricultural workers and to help farmers increase the productivity of their resources.

This report provides an in-depth look in the augmented reality theme in agriculture sector, covering industry challenges, how AR helps tackles the challenges, AR investment matrix, case studies, value chain, market forecast, industry signals and more.

Key Highlights

The hands-free data visualization provided by augmented reality is improving productivity throughout the agribusiness value chain. AR is increasing the efficiency and efficacy of training in agriculture, using simulations or real-time direction. AR is also reducing the downtime of agricultural machinery by assisting technicians with maintenance.

When combined with other emerging technologies like AI and IoT, AR data visualization will support precision agriculture. This prescriptive use of agricultural resources will be key to meeting the growing demand for food while minimizing environmental and climate degradation.

Scope

This report is a thematic brief, which identifies those companies most likely to succeed in a world filled with disruptive threats. Inside, we predict how each theme will evolve and identify the leading and disrupting companies.

The report covers the augmented reality theme.

Reasons to Buy

GlobalData’s thematic research ecosystem is a single, integrated global research platform that provides an easy-to-use framework for tracking all themes across all companies in all sectors. It has a proven track record of identifying the important themes early, enabling companies to make the right investments ahead of the competition, and secure that all-important competitive advantage.

Develop and design your corporate strategies through an in-house expert analysis of augmented reality by understanding the primary ways in which this theme is impacting the agriculture industry.

Stay up to date on the industry’s major players and where they sit in the value chain.

Identify emerging industry trends to gain a competitive advantage.

Table of Contents

57 Pages
Executive Summary
Players
Agriculture Challenges
The Green Revolution’s second act
The Impact of Augmented Reality on Agriculture
How AR helps tackle the challenge of climate change and environmental degradation
How AR helps tackle the challenge of disease
How AR helps tackle the challenge of pressure on limited resources
How AR helps tackle the challenge of spoilage and waste
Case Studies
Nedap’s AR cow monitoring system makes dairy management more intuitive
John Deere’s AR tractor simulator will help adoption of new technology in the sector
The sheep EAD AR tool trains farmers to detect diseases early
Augmented Reality Timeline
Market Size and Growth Forecasts
AR software
AR hardware
Signals
M&A trends
Patent trends
Augmented Reality Value Chain
Semiconductors
Central processing units
Graphics processing units
Vision processing units
Image processors
Communication chips
Micro-electromechanical systems (MEMS)
Memory chips
Components
Motion tracking
Batteries
Displays
Cameras and 3D lenses
Audio component
Machine vision
Devices
Smartphones
AR smart glasses
AR headsets
Platforms
Artificial intelligence
Apps and content
Companies
Leading augmented reality adopters in agriculture
Leading augmented reality vendors
Specialist augmented reality vendors in agriculture
Glossary
Further Reading
GlobalData reports
Our Thematic Research Methodology
About GlobalData
Contact Us
List of Tables
Table 1: key challenges currently facing the agriculture sector.
Table 2: Key M&A deals associated with the AR theme since January 2020
Table 3: Leading augmented reality adopters in agriculture
Table 4: Leading augmented reality vendors
Table 5: Specialist augmented reality vendors in agriculture
Table 6: Glossary
Table 7: GlobalData reports
List of Figures
Figure 1: Key players in augmented reality
Figure 2: Contribution to global mean surface temperature rise from agricultural land use, 2021
Figure 3: Thematic investment matrix
Figure 4: Nedap’s AR visualization of insights
Figure 5: AR headsets will lead the AR hardware market
Figure 6: AR sheep can be examined for signs of disease
Figure 7: The augmented reality story
Figure 8: AR will become a $100 billion market by 2030
Figure 9: Enterprise AR will continue to be more lucrative than the consumer market by 2030
Figure 10: AR software will dominate the market over the forecast period
Figure 11: The AR software market will generate $82 billion in revenue by 2030
Figure 12: The AR hardware market will be worth $18 billion by 2030
Figure 13: AR headsets will lead the AR hardware market
Figure 14: The number of AR-related patents in agriculture grew 34% from 2019 to 2023
Figure 15: The US has a startling lead in AR-related patents for agriculture
Figure 16: The augmented reality value chain
Figure 17: AR value chain – Semiconductors
Figure 18: AR value chain – Components
Figure 19: AR value chain – Devices
Figure 20: AR value chain – Platforms
Figure 21: AR value chain – Platforms - AI
Figure 22: AR value chain – Apps and content
Figure 23: Our five-step approach for generating a sector scorecard

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