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Augmented Reality (AR) in Foodservice - Thematic Research

Publisher GlobalData
Published Mar 18, 2022
Length 56 Pages
SKU # GBDT17165913

Description

Augmented Reality (AR) in Foodservice - Thematic Research

Summary

This report provides an overview of the AR value chain, case studies of AR deployments in foodservice, market size and growth forecasts, specialist AR vendors for foodservice companies, and analysis of the foodservice companies leading in AR adoption.

Augmented reality (AR) is a technology that allows the user to see the real world overlaid with digital data. Worth $7 billion in 2020, the AR market will generate revenues of $152 billion by 2030, according to GlobalData forecasts. AR technology will be most valuable to foodservice companies in its capacity to drive consumer purchases and improve operational efficiency.

Scope
  • Foodservice will use AR as a utility and as an entertainment tool.
  • Investment in AR will drive brand exposure and engagement.
  • AR will play an important role in the future of work.
Reasons to Buy
  • Position yourself for success by understanding the ways in which AR can help to solve the major challenges for the foodservice industry, such as COVID-19, ESG, and economic uncertainty.
  • Source the leading, and specialist vendors of AR technologies for the foodservice industry. Discover what each vendor offers, and who some of their existing clients are.
  • Quickly identify attractive investment targets in the foodservice industry by understanding which companies are most likely to be winners in the future based on our thematic scorecard.
  • Gain a competitive advantage in the foodservice industry over your competitors by understanding the potential of AR technologies in the future.

Table of Contents

56 Pages
  • Executive Summary
    • Key players in the augmented reality value chain
    • Semiconductors
    • Components
    • Devices
    • Platforms
    • Apps and content
    • Figure 9: Recognition of AR in foodservice is still relatively low
    • Key challenges facing the foodservice sector
    • Figure 10: Thematic impact assessment
    • How AR helps resolve the challenge of ESG
    • How AR helps resolve the challenge of COVID-19
    • How AR helps resolve the challenge of the future of work
    • How AR helps resolve the challenge of economic uncertainty
    • How AR helps resolve the challenge of digital lifestyles
    • Wendy's is piloting AR smart glasses for remote collaboration and operations
    • QReal created AR content for Panera Bread's social media campaign
    • Starbucks brought AR in-store to educate consumers
    • Market size and growth forecasts
    • Mergers and acquisitions
    • Patent trends
    • Company filings trends
    • Social media trends
    • Augmented reality timeline
    • Leading augmented reality adopters in foodservice
    • Leading augmented reality vendors
    • Specialist augmented reality vendors in foodservice
    • Foodservice sector scorecard
    • Glossary
    • GlobalData reports
    • Figure 28: Our five-step approach for generating a sector scorecard
  • About GlobalData
  • Contact Us

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