Service Analytics

Global Service Analytics Market to Reach US$2.5 Billion by 2030

The global market for Service Analytics estimated at US$1.1 Billion in the year 2024, is expected to reach US$2.5 Billion by 2030, growing at a CAGR of 13.7% over the analysis period 2024-2030. Solutions, one of the segments analyzed in the report, is expected to record a 12.8% CAGR and reach US$1.6 Billion by the end of the analysis period. Growth in the Services segment is estimated at 15.3% CAGR over the analysis period.

The U.S. Market is Estimated at US$309.2 Million While China is Forecast to Grow at 12.5% CAGR

The Service Analytics market in the U.S. is estimated at US$309.2 Million in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$372.6 Million by the year 2030 trailing a CAGR of 12.5% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 12.2% and 11.6% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 9.7% CAGR.

Global Service Analytics Market - Key Trends and Drivers Summarized

How Is Service Analytics Transforming Customer Service?

Service Analytics involves analyzing customer service data to gain insights into performance, customer satisfaction, and operational efficiency. It utilizes advanced data analytics tools, including AI, machine learning, and predictive analytics, to optimize service delivery, enhance customer experience, and drive business growth. Service analytics helps organizations understand customer behavior, identify pain points, and improve response times. It is widely adopted in sectors like BFSI, healthcare, retail, IT and telecom, and hospitality, where customer interactions are critical to business success. As companies aim to deliver personalized and efficient customer service, service analytics has emerged as an indispensable tool for data-driven decision-making.

What Are the Key Segments in the Service Analytics Market?

Key components include software and services, with software solutions dominating due to their ability to integrate with customer relationship management (CRM) systems, contact centers, and other service platforms. Deployment modes are divided into on-premise and cloud-based solutions, with cloud-based models experiencing faster growth due to scalability, cost-effectiveness, and ease of access. Major end-user industries include BFSI, healthcare, retail, IT and telecom, and hospitality, with BFSI holding the largest share due to the sector`s focus on enhancing customer experience and improving service efficiency.

How Is Service Analytics Being Applied Across Industries?

In the BFSI sector, service analytics is used to track customer interactions across channels, improve response times, and tailor financial products to customer needs. The healthcare sector employs service analytics to enhance patient support services, improve appointment scheduling, and optimize telehealth experiences. Retailers use analytics to monitor customer service performance, manage feedback, and offer personalized recommendations, boosting customer satisfaction. IT and telecom companies rely on service analytics to optimize call centers, streamline technical support, and manage network service quality. The hospitality industry uses service analytics to enhance guest experiences, manage bookings, and address customer complaints promptly, ensuring higher guest retention.

What Factors Are Driving the Growth in the Service Analytics Market?

The growth in the Service Analytics market is driven by several factors, including the increasing emphasis on customer experience as a key differentiator across industries. The rapid adoption of digital communication channels, such as chatbots, social media, and online support, has further fueled demand for service analytics to analyze and improve interactions. Advancements in AI and machine learning have enhanced the capabilities of service analytics, enabling more accurate predictions and personalized customer experiences. The growing focus on data-driven decision-making and the integration of analytics with CRM systems have supported wider adoption. Additionally, regulatory requirements for better customer service in sectors like BFSI and healthcare have contributed to the expansion of the service analytics market.

SCOPE OF STUDY:

The report analyzes the Service Analytics market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Component (Solutions, Services); Deployment (Cloud, On-Premise); Vertical (Retail & eCommerce, BFSI, Telecommunications, Healthcare, Government & Defense, Energy & Utilities, Other Verticals)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 22 Featured) -

• Agile CRM
• Aureus Analytics
• BlueFletch
• Centina Systems
• ClickSoftware Technologies
• Datahero, Inc.
• Field Squared
• Helpshift
• iCharts
• Microsoft Corporation
• Microstrategy Incorporated
• Mobi
• Numerify, Inc.
• Oracle
• Paskon, Inc.
• Salesforce.com, Inc.
• SAP SE
• SAS Institute
• Servicenow, Inc.
• Sisense
• Tableau Software

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