Hair Salon Services

Global Hair Salon Services Market to Reach US$92.2 Billion by 2030

The global market for Hair Salon Services estimated at US$73.5 Billion in the year 2024, is expected to reach US$92.2 Billion by 2030, growing at a CAGR of 3.8% over the analysis period 2024-2030. Haircut, one of the segments analyzed in the report, is expected to record a 3.2% CAGR and reach US$39.3 Billion by the end of the analysis period. Growth in the Hair coloring segment is estimated at 3.3% CAGR over the analysis period.

The U.S. Market is Estimated at US$20.0 Billion While China is Forecast to Grow at 6.9% CAGR

The Hair Salon Services market in the U.S. is estimated at US$20.0 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$18.5 Billion by the year 2030 trailing a CAGR of 6.9% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 1.6% and 2.9% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 2.2% CAGR.

Global Hair Salon Service Market – Key Trends & Drivers Summarized

How Is the Growing Demand for Personalized and Luxury Hair Treatments Transforming Salons?

The hair salon service market is undergoing a transformation as consumers increasingly seek personalized, high-end hair treatments tailored to their specific hair types and styling needs. Traditional salon services such as haircuts, coloring, and blowouts are now being complemented by premium treatments like keratin smoothing, scalp detoxification, and hair botox for deep restoration. High-end salons are offering VIP experiences with luxury haircare products, exclusive private rooms, and consultation-based treatments that cater to an affluent clientele. Additionally, the rise of customizable hair color solutions, including balayage, ombré, and hand-painted highlights, is driving demand for professional expertise and innovative coloring techniques. Consumers are no longer satisfied with standard services; instead, they expect highly specialized treatments that enhance hair health and provide long-lasting results. However, while luxury services are on the rise, affordability remains a challenge, particularly for price-sensitive consumers in emerging markets. Despite these disparities, the shift toward premium and customized hair treatments is expected to continue reshaping the salon industry.

Can the Digital Revolution and Social Media Trends Influence Hair Salon Service Offerings?

The rapid digitalization of the beauty industry and the growing influence of social media platforms are significantly impacting hair salon service trends. Instagram, TikTok, and YouTube have become major marketing tools for salons, allowing hairstylists to showcase their expertise, attract new clients, and highlight trending styles. Consumers are increasingly making appointment decisions based on online reviews, influencer recommendations, and viral hair transformations. Digital booking platforms and mobile salon apps are further streamlining the customer experience by offering seamless appointment scheduling, virtual consultations, and personalized service recommendations. Additionally, augmented reality (AR) and artificial intelligence (AI) tools are enabling clients to preview hair color changes and hairstyle options before committing to a service. While digital advancements enhance convenience and engagement, they also present challenges, such as the pressure for salons to maintain an active online presence and the increasing demand for real-time customer service interactions. Nevertheless, as technology continues to revolutionize the salon experience, digital integration is expected to play a crucial role in shaping the future of the industry.

Is the Rise of Sustainable and Eco-Friendly Hair Care Changing the Salon Industry?

The growing emphasis on sustainability and environmental consciousness is reshaping the hair salon service market, prompting salons to adopt eco-friendly business practices. Consumers are becoming more aware of the impact of traditional hair treatments on the environment, leading to increased demand for organic hair dyes, sulfate-free shampoos, and cruelty-free styling products. Green salons are gaining popularity by minimizing water usage, reducing plastic waste, and incorporating refillable haircare solutions. Additionally, ammonia-free coloring and plant-based keratin treatments are being introduced to cater to eco-conscious clients seeking gentler alternatives to traditional chemical-based services. While sustainability is becoming a major differentiator in the salon industry, challenges such as higher costs for organic products and the need for specialized training in natural treatments remain obstacles to widespread adoption. Despite these challenges, the shift toward clean beauty and environmentally friendly salon services is expected to gain momentum as more consumers prioritize ethical and sustainable haircare choices.

What Is Driving the Growth of the Hair Salon Service Market?

The growth in the hair salon service market is driven by several factors, including the rising demand for personalized and luxury hair treatments, the increasing influence of social media and digital booking platforms, and the shift toward eco-friendly salon practices. Consumers are seeking specialized services that cater to their unique hair concerns, driving demand for advanced hair restoration treatments, precision styling, and expert coloring techniques. The digital transformation of the beauty industry is further enhancing customer engagement, allowing salons to reach a broader audience through online marketing and virtual consultations. Additionally, the rising popularity of clean beauty is pushing salons to adopt sustainable products and ethical business practices, catering to environmentally conscious consumers. While challenges such as high service costs, competition from at-home hair treatments, and the need for skilled professionals persist, the ongoing evolution of salon services, coupled with innovations in haircare technology, is expected to drive sustained growth in the global hair salon service market.

SCOPE OF STUDY:

The report analyzes the Hair Salon Services market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Service Type (Haircut, Hair coloring, Hair styling, Hair & scalp treatment, Others); Consumer Group (Male, Female); Salon Type (Franchise, Independent)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Select Competitors (Total 34 Featured) -

• Camille Albane Paris
• Dessange International
• Diesel Barbershop
• Drybar
• Fantastic Sams
• Francesco Group
• Great Clips, Inc.
• Headmasters UK
• Kreatos
• Lemon Tree Hair Salons
• Regis Corporation
• Roose Parlour and Spa
• Seva Beauty
• SmartStyle
• Snip-its
• Sport Clips Haircuts
• Supercuts
• The Lounge Hair Salon
• Toni&Guy
• Ulta Beauty, Inc.

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

Complimentary Update: Our clients will also receive a complimentary update in July after a final reset is announced between nations. The final updated version incorporates clearly defined Tariff Impact Analyses.

Reciprocal and Bilateral Trade & Tariff Impact Analyses:

USA
CHINA
MEXICO
CANADA
EU
JAPAN
INDIA
176 OTHER COUNTRIES.

Leading Economists - Our knowledge base tracks 14,949 economists including a select group of most influential Chief Economists of nations, think tanks, trade and industry bodies, big enterprises, and domain experts who are sharing views on the fallout of this unprecedented paradigm shift in the global econometric landscape. Most of our 16,491+ reports have incorporated this two-stage release schedule based on milestones.

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