Digital Printing

Global Digital Printing Market to Reach US$43.1 Billion by 2030

The global market for Digital Printing estimated at US$29.9 Billion in the year 2024, is expected to reach US$43.1 Billion by 2030, growing at a CAGR of 6.3% over the analysis period 2024-2030. Inkjet Printing, one of the segments analyzed in the report, is expected to record a 6.4% CAGR and reach US$20.1 Billion by the end of the analysis period. Growth in the Laser Printing segment is estimated at 7.4% CAGR over the analysis period.

The U.S. Market is Estimated at US$9.3 Billion While China is Forecast to Grow at 8.1% CAGR

The Digital Printing market in the U.S. is estimated at US$9.3 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$7.3 Billion by the year 2030 trailing a CAGR of 8.1% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 5.2% and 5.9% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 5.9% CAGR.

Global “Digital Printing” Market – Key Trends & Drivers Summarized

Is Technology Diversification the Catalyst Behind Digital Printing’s Expanding Capabilities?

The digital printing market is evolving rapidly, underpinned by a diverse technological landscape that includes inkjet printing, laser printing, electrophotography, and emerging hybrid systems. Inkjet printing dominates much of the market due to its versatility across substrates, scalability in both commercial and industrial settings, and high-resolution output that supports vibrant graphics and photographic detail. It is widely adopted in packaging, textile, label, and wide-format applications. Continuous inkjet and drop-on-demand (DoD) systems, especially piezoelectric variants, provide a balance of speed, detail, and media compatibility. Laser printing, while traditionally dominant in office and transactional print environments, is carving out a niche in short-run, high-speed production tasks where sharp text and minimal image variance are required. Its cost-efficiency and fast drying time make it well-suited to environments with heavy monochrome printing requirements. Electrophotography, a subset of laser technology, offers premium image quality and precise registration control, enabling high-end photo books, luxury packaging, and commercial marketing materials with rich, consistent color. Other types of digital printing, such as thermal transfer and LED printing, are gaining relevance in specialized industrial and security-related segments, providing unique advantages in durability or low-temperature processing. This range of technologies allows users to select optimized solutions based on application volume, image quality, substrate needs, and total cost of ownership, ensuring that digital printing continues to outpace traditional print systems in speed-to-market, flexibility, and environmental efficiency.

How Do Ink Innovations Shape Application-Specific Outcomes Across Digital Print Segments?

The choice of ink in digital printing plays a critical role in determining not only output quality but also application compatibility, environmental impact, and production efficiency. Solvent inks, once widely used for their durability and weather resistance in outdoor signage and billboards, are facing gradual replacement due to environmental concerns over volatile organic compounds (VOCs). Nonetheless, they still find application where long-term print durability on non-absorbent surfaces is needed. UV-curable inks have grown rapidly in popularity thanks to their ability to instantly harden under UV light, allowing direct printing on rigid and flexible materials including glass, metal, plastics, and wood. They are especially favored in packaging and promotional display segments for their resistance to fading and high print clarity. Dye sublimation inks, typically used on polyester and polymer-coated substrates, dominate textile and apparel printing markets, delivering vibrant colors and wash-fast properties that are crucial for fashion and soft signage. Aqueous inks, composed primarily of water and dyes or pigments, offer eco-friendly advantages and excellent color reproduction, making them ideal for fine art, indoor graphics, and photographic printing. However, they require coated or porous substrates and are less suited for harsh environmental exposure. Latex inks, a hybrid of solvent and water-based technologies, offer high durability while being environmentally safer, enabling flexible media printing with reduced drying times. Additionally, emerging bio-based and resin-based inks are entering the market as sustainable alternatives, especially in regions pushing for green print regulation. This diverse ink portfolio enables print providers to target specific end-use applications more precisely, addressing demand for customization, regulatory compliance, and ecological performance.

Can End-Use Applications Like Packaging and Textiles Redefine Market Priorities?

The digital printing market continues to be propelled by robust demand from diverse application segments such as packaging, publishing, advertising, and textiles, each contributing uniquely to its rapid evolution. In packaging, digital printing is revolutionizing the way brands interact with consumers through personalized, short-run, and versioned packaging solutions. It enables agile production models that support SKU proliferation, localized campaigns, and sustainability-driven practices such as print-on-demand. Folding cartons, corrugated boxes, flexible packaging, and labels all benefit from digital workflows, which reduce lead times and waste. In the publishing industry, digital printing supports on-demand and low-volume production, making it vital for academic texts, custom notebooks, photobooks, and independent publishing platforms. It provides cost efficiency, inventory reduction, and the ability to easily update content. Advertising and signage continue to be one of the earliest and most prominent adopters of digital print, leveraging wide-format and large-format systems to produce dynamic, vibrant visuals for indoor and outdoor campaigns, POP displays, and vehicle wraps. Digital solutions here offer rapid turnaround and effortless content switching. In the textile domain, digital printing has introduced a new level of design freedom and sustainability. It enables small-batch, custom, and on-demand fashion production, as well as customized home textiles and décor. Water-efficient dye sublimation and pigment-based digital textile printing are gaining traction as alternatives to traditional rotary screen printing, which is resource-heavy. These verticals are not only growing independently but are also overlapping through hybrid use cases, such as printed packaging for fashion or digitally printed décor for advertising, making digital printing indispensable across the value chain.

What’s Fueling the Unstoppable Growth Trajectory of the Digital Printing Market?

The growth in the digital printing market is driven by several factors spanning technological innovation, evolving end-use demands, supply chain transformation, and shifting consumer behavior. On the technology front, continued improvements in printhead design, ink chemistry, substrate versatility, and integrated workflow automation are expanding the performance capabilities and economic viability of digital systems across all scales. These advancements allow for faster turnaround, greater customization, and consistent output across complex jobs. From the application standpoint, industries like packaging, fashion, publishing, and marketing are increasingly adopting digital print to respond to shorter product cycles, SKU proliferation, and the need for real-time personalization. The emergence of e-commerce and direct-to-consumer business models has also played a pivotal role by demanding faster, localized, and customized print solutions—particularly for packaging and promotional materials. Supply chain disruptions and the growing preference for nearshoring and just-in-time manufacturing have reinforced the appeal of digital printing, which allows decentralized production with minimal waste. Meanwhile, consumers are placing greater value on personalization, sustainability, and immediate gratification—expectations that digital print fulfills through on-demand manufacturing, eco-friendly inks, and low-overhead short runs. Additionally, regulatory pressures around sustainability are pushing brands to adopt digital solutions that reduce water, chemical, and material usage. The integration of digital printing with cloud-based design, web-to-print platforms, and AI-powered analytics further strengthens its market foothold. Together, these factors are not only expanding the addressable market for digital printing but also embedding it as a core technology across industries undergoing digital transformation.

SCOPE OF STUDY:

The report analyzes the Digital Printing market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
TType (Inkjet Printing, Laser Printing, Electrophotography Printing, Other Types); Ink Type (Solvent Ink, UV-Curable Ink, Dye Sublimation Ink, Aqueous Ink, Latex Ink, Other Ink Types); Application (Packaging Application, Publishing Application, Advertising Application, Textiles Application)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 86 Featured) -

• Canon, Inc.
• Dainichiseika Color & Chemicals Mfg. Co., Ltd.
• DIC Corporation
• Durst Phototechnik AG
• Electronics For Imaging, Inc.
• Hewlett-Packard Development Company LP
• Inca Digital Printers Ltd.
• Mimaki Engineering Co., Ltd.
• Ricoh Co., Ltd.
• Roland DG Corporation
• Sakata INX Corporation
• Seiko Epson Corporation
• Toyo Ink SC Holdings Co., Ltd.
• Xerox Corporation

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