Salt and Fat Alternative Ingredients Market, Global, 2025–2031
Description
Growing concerns about cardiovascular disease, obesity, hypertension, and other lifestyle-related illnesses have been linked to the high consumption of processed and ultra-processed foods (UPF) globally, which often contain excessive salt and fat to enhance flavor and prolong shelf life.
Consumer attitudes toward salt and fat are rapidly evolving, shaped by increasing health awareness and regulatory initiatives. In response, food and beverage (F&B) manufacturers are focusing on reformulating F&B products to reduce unhealthy fats and salts to meet the demand for healthier and more nutritious options.
Salt and fat alternatives are ingredients used to replace traditional fats (such as butter or oils) and salts (including table salt) in F&B products to improve health by reducing calories, unhealthy fats, and sodium. For instance, alternative ingredients such as potassium and other salts, as well as umami compounds such as MSG and yeast extracts, can be used instead of table salt. Similarly, carbohydrates and proteins can be used as fat substitutes. These alternatives help preserve flavor and texture while providing healthier options for those managing their diets or having health concerns.
The market penetration of salt alternative ingredients in the F&B industry remains limited; however, increasing regulatory intervention, favorable policies, and rising consumer awareness are gradually driving growth. In contrast, the penetration of fat alternative ingredients is expected to decline during the forecast period due to the growing clean-label trend and the rising consumer awareness of the importance of healthy fats in the diet.
Geographically, high-income countries with high UPF consumption and associated non-communicable diseases, such as North America and Europe, will drive the most demand for salt alternatives during the forecast period. North America and Europe, having previously led the adoption of fat alternatives, are now showing a decline in demand for fat alternatives due to a strong shift to natural and clean-label products.
Frost & Sullivan covers 5 regions in this study: North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa. The study period is from 2022 to 2031, the base year is 2024, and the forecast period is from 2025 to 2031.
Consumer attitudes toward salt and fat are rapidly evolving, shaped by increasing health awareness and regulatory initiatives. In response, food and beverage (F&B) manufacturers are focusing on reformulating F&B products to reduce unhealthy fats and salts to meet the demand for healthier and more nutritious options.
Salt and fat alternatives are ingredients used to replace traditional fats (such as butter or oils) and salts (including table salt) in F&B products to improve health by reducing calories, unhealthy fats, and sodium. For instance, alternative ingredients such as potassium and other salts, as well as umami compounds such as MSG and yeast extracts, can be used instead of table salt. Similarly, carbohydrates and proteins can be used as fat substitutes. These alternatives help preserve flavor and texture while providing healthier options for those managing their diets or having health concerns.
The market penetration of salt alternative ingredients in the F&B industry remains limited; however, increasing regulatory intervention, favorable policies, and rising consumer awareness are gradually driving growth. In contrast, the penetration of fat alternative ingredients is expected to decline during the forecast period due to the growing clean-label trend and the rising consumer awareness of the importance of healthy fats in the diet.
Geographically, high-income countries with high UPF consumption and associated non-communicable diseases, such as North America and Europe, will drive the most demand for salt alternatives during the forecast period. North America and Europe, having previously led the adoption of fat alternatives, are now showing a decline in demand for fat alternatives due to a strong shift to natural and clean-label products.
Frost & Sullivan covers 5 regions in this study: North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa. The study period is from 2022 to 2031, the base year is 2024, and the forecast period is from 2025 to 2031.
Table of Contents
- Introduction
- Scope of Analysis
- Salt and Fat Alternatives Ecosystem and Scope of Current Research
- Segmentation by Product Type
- Market Definitions
- Why is it Increasingly Difficult to Grow?
- The Strategic Imperative 8™
- The Impact of the Top 3 Strategic Imperatives on the Salt and Fat Alternative Ingredients Market
- Value Chain
- Competitive Environment
- Key Competitors
- Competitive Benchmarking-Salt Alternative Ingredients
- FoP Nutrition Labeling on Prepackaged Foods
- FoP Labeling Initiatives in North America
- FoP Labeling Initiatives in Europe
- FoP Labeling Initiatives in APAC
- FoP Labeling Initiatives in LATAM and MEA
- Forecast Assumptions
- Growth Metrics
- Salt Functionality and How Salt Enters our Plate
- Alternatives to Table Salt in the Market
- Conventional Salt Replacers Used in Home Cooking or HORECA Settings
- Sodium Content of Common Food Sources
- Product Formulators’ Initiatives and Targets
- Emerging Salt-Reduction Technologies
- Market Trends Driving Innovation in Sodium Reduction
- Growth Drivers
- Growth Driver Analysis
- Growth Restraints
- Growth Restraint Analysis
- Revenue and Volume Forecast
- Revenue and Volume Forecast Analysis
- Revenue Forecast by Ingredient
- Volume Forecast by Ingredient
- Revenue and Volume Forecast Analysis, by Ingredients
- Revenue Forecast by Application
- Volume Forecast by Application
- Revenue and Volume Forecast Analysis, by Applications
- Revenue Forecast by Region
- Volume Forecast by Region
- Revenue and Volume Forecast Analysis, by Regions
- Growth Metrics
- Fat Functionality and How Fat Enters our Plate
- Sustainable and Emerging Innovations in Alternative Fats
- Fat Alternative Types
- Evolution of the Low-Fat Industry
- Growth Drivers
- Growth Driver Analysis
- Growth Restraints
- Growth Restraint Analysis
- Market Evolution of Olestra
- Revenue and Volume Forecast
- Revenue and Volume Forecast Analysis
- Growth Opportunity 1: Regulatory Intervention and Government Policies
- Growth Opportunity 2: Sauces, Dressings, and Other Cooking Ingredients
- Growth Opportunity 3: Yeast Extract
- Benefits and Impacts of Growth Opportunities
- Next Steps
Pricing
Currency Rates
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