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Direct-to-Consumer Wellness Testing Growth Opportunities

Publisher Frost & Sullivan
Published Jan 17, 2024
SKU # MC18451676

Description

Direct-to-Consumer Wellness Testing Growth Opportunities



The COVID-19 pandemic accelerated the shift toward greater adoption of decentralized healthcare, building trust by demonstrating the feasibility and ease of testing at home and in pharmacies with accurate results, including self-sampling options. Increasing technological advancements have created several opportunities for market expansion in direct-to-consumer (DTC) wellness testing. Many diverse factors are driving continual market growth globally, including an increasing interest in and development of personalized medicine, the prevalence of chronic diseases, and the development of customized testing kits. The cancer and infectious diseases segments are also boosting market growth as the prevalence of these conditions is trending upward.

In addition, people are becoming more proactive about managing their health and seeking personalized insights into their genetic makeup, nutritional needs, and overall well-being. This drives market expansion and creates new opportunities for market convergence, such as the DTC testing market with large eCommerce companies and wearables manufacturers.

This study examines the global DTC wellness testing market and provides an analysis of its drivers and growth opportunities across the different types of tests, samples, and distribution channels. This report will help vendors understand critical trends emerging in various domains.

Table of Contents

Strategic Imperatives
Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top 3 Strategic Imperatives on the Direct-to-Consumer (DTC) Wellness Testing Industry
Growth Opportunities Fuel the Growth Pipeline Engine™
Growth Opportunity Analysis
Scope of Analysis
Segmentation
Competitive Landscape
COVID-19 Pandemic Impact
Growth Drivers
Growth Restraints
Market Overview
Growth Environment
Growth Environment (continued)
Growth Environment (continued)
Growth Environment (continued)
State of the Industry—Geographic Highlights
State of the Industry—Geographic Highlights (continued)
Trend 1: The Integration of DTC Wellness Testing with Telehealth Services
Trend 2: The Expansion of Clinical Laboratories across the DTC Testing Frontier
Trend 3: Genetic Testing and Personalized Risk Assessments for Cardiovascular and Metabolic Conditions
Trend 4: The Development and Expansion of Nutrigenomics Offering
Trend 5: DTC Tests for Multi-pathogenic STIs
Competitive Landscape Analysis
Competitive Environment
Companies to Watch
Companies to Watch (continued)
Business Models
Operating Models of Companies
Customer Acquisition Models
Regulatory Landscape Analysis
Regulatory Landscape
Regulatory Landscape (continued)
Regulatory Landscape (continued)
Growth Opportunity Universe
Growth Opportunity 1: Contract Reference Labs for Sample Collection and Analysis
Growth Opportunity 1: Contract Reference Labs for Sample Collection and Analysis (continued)
Growth Opportunity 2: Partnerships between DTC Wellness Testing Companies and Insurance Providers
Growth Opportunity 2: Partnerships between DTC Wellness Testing Companies and Insurance Providers (continued)
Growth Opportunity 3: Technological Evolution of Molecular Diagnostics for DTC Wellness Tests
Growth Opportunity 3: Technological Evolution of Molecular Diagnostics for DTC Wellness Tests (continued)
Growth Opportunity 4: Convergence of DTC Wellness Tests and Consumer Wearables
Growth Opportunity 4: Convergence of DTC Wellness Tests and Consumer Wearables (continued)
List of Exhibits
Legal Disclaimer

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