Consumer Expectations Driving Demand - Consumer Communication Services Preferences Survey
Stratecast has found that consumer surveys are a reliable harbinger of future buying habits. This year’s survey indicates that consumers will increasingly migrate to over the top (OTT) services. For network operators, they need to accelerate their delivery and marketing of compelling OTT service offerings to better align with where consumer preferences are heading.
Electronic Access - Site License Fulfilled By Publisher
Electronic Access - Global site License Fulfilled By Publisher