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Category Management: Class 1–3 Wiper Blades Aftermarket in North America

Publisher Frost & Sullivan
Published Nov 10, 2022
Length 68 Pages
SKU # MC17501728

Description

Category Management: Class 1–3 Wiper Blades Aftermarket in North America

The North American class 1–3 wiper blades aftermarket is experiencing a major shift in demand from conventional to beam product types. This change offers significant growth potential for suppliers that can properly position their products with distributors and consumers. Frost & Sullivan expects total revenue in the wiper blades aftermarket to rise from approximately $893.6 million in 2021 to an estimated $1.34 billion in 2028. Growth rates will be driven mainly by the beam blades segment. The new wiper blades automakers introduced during the last decade strongly affect product sales in the aftermarket, including replacement products. Wiper blade replacement remains one of the most under-performed vehicle maintenance services, suggesting a large, hidden, and unmet market need.

Frost & Sullivan bases its analysis of the North American class–3 wiper blades aftermarket on extensive interviews with suppliers and distributors. In addition, primary research is combined with ongoing customer surveys and field research to validate findings and capture key market trends. Where applicable, the study makes comparisons to Frost & Sullivan’s previous research on wiper blades to help identify recent trends.

Table of Contents

68 Pages
    • Why Is It Increasingly Difficult to Grow?
    • The Strategic Imperative 8
    • The Impact of the Top 3 Strategic Imperatives on the North American Wiper Blades Aftermarket
    • Growth Opportunities Fuel the Growth Pipeline Engine
    • Scope of Analysis
    • Segmentation
    • Key Competitors
    • Growth Metrics
    • Distribution Channels
    • Growth Drivers
    • Growth Restraints
    • Forecast Assumptions
    • Revenue and Unit Shipment Forecast
    • Revenue Forecast by Product
    • Unit Shipment Forecast by Product
    • Revenue Forecast Analysis
    • Pricing Trends and Forecast Analysis
    • Competitive Environment
    • Revenue Share
    • Revenue Share Analysis
    • Key Growth Metrics for Conventional Wiper Blades
    • Revenue and Unit Shipment Forecast, Conventional Wiper Blades
    • Forecast Analysis, Conventional Wiper Blades
    • Key Growth Metrics for Beam Wiper Blades
    • Revenue and Unit Shipment Forecast, Beam Wiper Blades
    • Forecast Analysis, Beam Wiper Blades
    • Key Growth Metrics for Hybrid Wiper Blades
    • Revenue and Unit Shipment Forecast, Hybrid Wiper Blades
    • Forecast Analysis, Hybrid Wiper Blades
    • Key Growth Metrics for Rear Wiper Blades
    • Revenue and Unit Shipment Forecast, Rear Wiper Blades
    • Forecast Analysis, Rear Wiper Blades
    • Key Growth Metrics for Winter Wiper Blades
    • Revenue and Unit Shipment Forecast, Winter Wiper Blades
    • Forecast Analysis, Winter Wiper Blades
    • Key Growth Metrics for Specialty Wiper Blades
    • Revenue and Unit Shipment Forecast, Specialty Wiper Blades
    • Forecast Analysis, Specialty Wiper Blades
    • Growth Opportunity 1: Private Labeling for Market Share Growth
    • Growth Opportunity 2: Brand Licensing to Gain Credibility with Customers
    • Growth Opportunity 3: Direct Importing to Gain Cost Advantages
    • Growth Opportunity 4: Specialization in Premium Products to Enhance Profitability
    • Growth Opportunity 5: Joint Ventures to Support Low-cost Production
    • Your Next Steps
    • Why Frost, Why Now?
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