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US Automotive In-vehicle Navigation Growth Opportunities

Publisher Frost & Sullivan
Published Jun 15, 2022
Length 89 Pages
SKU # MC17230366

Description

US Automotive In-vehicle Navigation Growth Opportunities

The US automotive in-vehicle navigation market is converging. Numerous technological developments, such as cloud computing and AI/ML capabilities, have created numerous new use cases. These opportunities include the integration of augmented reality in head-up display (AR HUD), HD mapping and sensor analysis for ADAS, and personalized services to elevate the in-car user experience.

This study offers an overview of in-vehicle navigation systems (on-board navigation, hybrid navigation, cloud navigation, smartphone navigation) and an analysis of the overall market. Analysis includes an overview of manufacturers’ offerings in terms of their factory-fitted navigation systems, map update availability, costs for customer, and system limitations. This research also includes market penetration forecasts (2022–2028) across the in-vehicle navigation segments based on OEM partnerships and investments in cloud and technology providers.

The US in-vehicle navigation market offers numerous opportunities not only to automakers, cloud platform providers, and map suppliers, but also for Tier I suppliers in ADAS industry players.

Table of Contents

89 Pages
    • Why Is It Increasingly Difficult To Grow?
    • The Strategic Imperative 8™
    • The Impact of the Top Three Strategic Imperatives on the Automotive In-vehicle navigation Industry
    • Growth Opportunities Fuel the Growth Pipeline Engine™
    • Market Segmentation
    • Key Navigation Features Overview
    • Overview of Key trends across In-vehicle Navigation Systems
    • OEM Profile—Navigation System Overview
    • AR HUD Navigation Features in Connected Cloud Platforms
    • Sensor Data Analytics Built Out of Hybrid Navigation Systems
    • Map-as-a-service for Limitless Service Access
    • AI/ML Aids Multiple Use Cases for Hybrid/Cloud Navigation Services
    • Automotive In-vehicle Navigation Market Overview
    • Market Segmentation
    • Key Competitors
    • Growth Drivers
    • Growth Restraints
    • Key Growth Metrics
    • Revenue and Unit Shipment Forecast
    • Introduction to Smartphone Navigation
    • Manufacturer Scenario for Smartphone Navigation
    • Technology Limitations for Smartphone Navigation
    • Introduction to On-board Navigation
    • Market Manufacturer Scenario for On-board Navigation
    • Technology Limitations for On-Board navigation
    • Introduction to Hybrid Navigation
    • Market Manufacturer Scenario for Hybrid Navigation
    • In-car Commerce in Hybrid Navigation
    • Customer Pricing, Hybrid Navigation
    • Technology Limitations for Hybrid Navigation
    • Introduction to Cloud Navigation
    • Market Manufacturer Scenario
    • Cloud-based In-car Commerce
    • Customer Pricing, Cloud Navigation
    • Technology Limitations for Cloud Navigation
    • Forecast Assumptions
    • Revenue and Unit Shipment Forecast
    • Revenue Forecast by Technology—Factory Fitted Navigation
    • Unit Shipment Forecast by Technology
    • Revenue and Unit Shipment Forecast Analysis, In-vehicle Navigation
    • Production Forecast by Technology
    • Pricing Trends and Forecast Analysis, Automotive In-vehicle Navigation Market
    • Competitive Environment, Automotive In-vehicle Navigation Market
    • Key Growth Metrics, Smartphone Navigation
    • Unit Shipment Forecast, Smartphone Navigation
    • Revenue and Unit Shipment Forecast Analysis, Smartphone Navigation
    • Key Growth Metrics, On-board Navigation
    • Revenue and Unit Shipment Forecast, On-board Navigation
    • Revenue and Unit Shipment Forecast Analysis, On-board Navigation
    • Key Growth Metrics, Hybrid Navigation
    • Revenue and Unit Shipment Forecast, Hybrid Navigation
    • Revenue and Unit Shipment Forecast Analysis, Hybrid Navigation
    • Key Growth Metrics, Cloud Navigation
    • Revenue and Unit Shipment Forecast, Cloud Navigation
    • Revenue and Unit Shipment Forecast Analysis, Cloud Navigation
    • Volkswagen CARIAD
    • TomTom’s In-Car hybrid navigation
    • HERE’s Software-as-a-service Mapping Navigation
    • Growth Opportunity 1—Connected Navigation, an Opportunity for Enriching User Experience
    • Growth Opportunity 2—Progression Towards Cloud Navigation Services Leads to Data for ADAS Use Cases
    • Growth Opportunity 3—Monetize Digital Data to Suit Changing Customer Navigation Demand
    • Your Next Steps
    • Why Frost, Why Now?

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