Australian Edutech Market—Key Trends, Technologies, and Opportunities, Forecast to 2022

Australian Edutech Market—Key Trends, Technologies, and Opportunities, Forecast to 2022

The Edutech market is predicted to grow at a CAGR of 3.0% during 2016–2022 from A$1.45 billion to A$1.73 billion. This growth will be driven by changes in the demand of the student body which is requiring a more digitised and seamless learning and campus experience, greater competition amongst universities, as well as increased participation in tertiary education, requiring institutions to adopt technologies to effectively meet learning outcomes.

The education technology market is set for considerable growth and transformation over the coming years. Key innovations and developments will occur in areas such as learning management systems, Big Data analytics for learning and campus management, conferencing solutions, and augmented and virtual reality products.

Major Technology Sectors Covered in this Study:
• Learning Management Systems: Online digital learning platform that manages all aspects of the learning process between students and
• Massive Open Online Courses: Free-to-access online academic courses designed for large audiences with potential for certifications and
university course credits
• Conferencing: Audio, video, and web live online communication for lectures or project collaboration delivered to students on campus or
studying remotely
• Virtual Reality and Augmented Reality: Headset devices used to create or alter physical environments for the purposes of entertainment or
• Big Data Analytics: Descriptive or predictive quantitative analysis programs used for enhancing teaching activities and campus management
• Artificial Intelligence: Advanced processing systems capable of self-learning, speech recognition, and predictive analyses

A top-down approach has been used to calculate total IT expenditure across universities, and to project the future growth of this spending. These estimates have been sourced from secondary data combined with insights collated from qualitative interviews.

Market estimates, growth estimates, and segmentation are based on existing data sourced from secondary research, combined with data gathered from interviews in 2016. Secondary research includes Frost & Sullivan’s internal database, industry reports, market databases, trade journals, industry literature, Web-based materials, and annual reports. Key insights presented in this study were obtained from primary data, obtained through telephone and face-to-face interviews using a semi-structured discussion guide. The discussion guide included closed and open-ended questions to obtain quantitative data, as well as qualitative feedback from technology vendors, telecommunications providers, system integrators, IT directors, CIOs, and university IT staff.

  • Executive Summary
    • Key Findings-Australian Edutech 2015-2022
  • The Australian Tertiary Education Sector-An Overview
    • Market Definition
    • Education Technology Market Scope
    • Acronyms
    • Australian Universities by Size and Academic Activity
    • Australian vs. International Tertiary Education Sector
    • Australian Tertiary Institutions-Operating Revenue
    • Australian Tertiary Award Enrolment
    • Tertiary Award Completion Demographics and Trends
    • Australian Enrolment and Course Distribution
    • International Tertiary Students in Australia
    • International Tertiary Education Australia
    • Australian Students-Work and Living Arrangements
    • Australian Students-Residential Locations
  • The Edutech Market
    • Australian Tertiary Spending on IT
    • Key Education Technology Trends-Students, Institutions, and Innovations
    • Key Education Technology Trends
  • Drivers and Restraints
    • Market Drivers
    • Drivers Explained
    • Market Restraints
    • Restraints Explained
  • Education Technology-Sectors of Interest
    • Key Technology Segments
  • Learning Management System
    • Learning Management System-Brief Overview
    • Blackboard LMS
    • Moodle LMS
    • Brightspace LMS
    • Canvas LMS
    • Sakai LMS
    • Important LMS Attributes
    • LMS Market Share in Australian Tertiary Sector
    • Success Factors
    • Outlook and Future Development
  • Massive Open Online Courses (MOOCs)
    • MOOCs Overview
    • MOOC Course Distribution
    • MOOC Benefits and Popularity
    • Open 2 Study
    • Coursera
    • EdX
    • Udacity
    • Future Learn
    • Success Factors
    • Outlook and Future Development
  • Virtual Reality and Augmented Reality
    • Virtual and Augmented Reality
    • Oculus
    • Microsoft HoloLens
    • Google Cardboard
    • Samsung
    • University Applications of VR and AR
    • Success Factors
    • Outlook and Future Development
  • Conferencing
    • Conferencing Overview
    • Conferencing Market Players
    • Polycom
    • Cisco
    • Zoom
    • BlueJeans
    • University Application of Conferencing
    • Success Factors
    • Outlook and Future Development
  • Big Data Analytics
    • Big Data Analytics Overview
    • Drivers and Challenges of Analytics at Universities
    • Power BI
    • IBM
    • Adobe
    • Splunk and SAP
    • Qlik
    • Yellowfin and Tableau
    • UNSW Application of Location-Based Analytics
    • Curtin University
    • University of Queensland
    • UNE and QUT
    • UTS and University of Adelaide
    • Success Factors
    • Outlook and Future Development
  • Artificial Intelligence
    • Artificial Intelligence Overview
    • IBM Watson
    • Microsoft Cortana
    • Success Factors
    • Outlook and Future Development
  • Growth Opportunities
    • Analytics and LMS innovations-Key Opportunities for University Clients to Maintain Competitiveness
    • Strategic Imperatives for Success and Growth
  • Conclusion
    • Future Developments in the Adoption of Key Technology Segments
    • Significant Changes Forecast for the University Sector with Greater Investment in Innovation
    • Implications of Key Trends on the Australian Higher Education Landscape and Strategy

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook