Spreads Market Research Reports & Industry Analysis
Companies have combated the “bad rap” of margarine by creating spreads that are not hydrogenated or ones in which the trans fatty acids have been removed. These new fat-free and low-fat margarines have virtually no trans fatty acids at all. Other companies combine their butter and their margarine products, providing taste with fewer trans fatty acids. Marketers have also discovered the beneficial aspects of margarine-like spreads that lower cholesterol, tapping into the highly-profitable nutraceuticals market.
Benecol, manufactured by the McNeil Consumer Healthcare unit of Johnson & Johnson and developed in Finland in conjunction with Raisio, was the first spread to introduce cholesterol-reducing ingredients: stanol esters made from pine tree extract. Plant stanol esters have been proven at the Mayo Clinic to reduce LDL, or “bad” cholesterol, by 14% with regular use (three servings per day for two weeks). Unilever/Best Foods’ Lipton division’s Take Control margarine substitute came out in the market at the same time as Benecol. Its plant esters are made from soybean oil extract and studies have found that it reduces the body’s ability to absorb cholesterol by 13%.
In 2000, the FDA gave Benecol and other products made with plant stanol esters permission to claim that they lower the risk of heart disease – when used in concert with a diet low in saturated fats and cholesterol.
Spreads Industry Research & Market Reports
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Sweet Spreads in Peru
... has prompted manufacturers to create sugar-free products that are free from warning labels. In addition, increased ecological awareness is driving the development of a wider range of products featuring local, often organic fruits and innovative ... Read More
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Sweet Spreads in Costa Rica
... in retail volume sales. Rising health-consciousness among the population has continued to buoy demand, as this product type is renowned for being a good source of essential vitamins and minerals, and appreciation for its immune-boosting ... Read More
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Sweet Spreads in Taiwan
... volume and value terms. There was a marked improvement in the retail performance of sweet spreads compared to 2023 levels, when the trend of revenge travel and increased dining out led to a decline in ... Read More
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Sweet Spreads in Ecuador
... its number of stores nationwide, making its private label products more widely available. A standout brand, Nutzel, imported directly from Germany, has gained popularity by offering high-quality taste at nearly half the price of mainstream ... Read More
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Sweet Spreads in the United Kingdom
... by growing awareness of its health benefits and perception as a more wholesome alternative to artificial sweeteners. As consumers increasingly seek natural and unprocessed options, honey's appeal as a better-for-you product continues to rise. Its ... Read More
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Sweet Spreads in Guatemala
... this expanding selection, with choices including Tres Cebollas Deli Hagen, Kib Frambuesa Chipotle, and St Dalfour Fig Royale. While these premium flavours are appealing to wealthier consumers, lower-income consumers continue to gravitate towards more affordable ... Read More
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Sweet Spreads in Italy
... robust. Like edible oils players, beekeepers face multiple production challenges. Climate change, with cloudbursts alternating with periods of drought, can damage the flowering of plants and affect the production of honey. In addition, the increasing ... Read More
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Sweet Spreads in Finland
... sweet spreads is a mature category in the country, thus players are active in offering different flavour profiles and value-added options in order to stand out from the competition. Euromonitor International's Sweet Spreads in Finland ... Read More
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Sweet Spreads in the Netherlands
... in sugar prices. In 2024, some additional price increases were noted across various segments within the sweet spreads category. However, increases in 2024 were not as extreme as those experienced the previous year, indicating a ... Read More
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Sweet Spreads in Singapore
... occurs during breakfast, typically on toast, which restricts their penetration into broader meal occasions. Moreover, the increasing focus on health and wellness has diminished the popularity of jams and preserves, as consumers become more discerning ... Read More
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Sweet Spreads in Bulgaria
... Bulgaria over 2024, salaries continued to increase, and packaging and transportation costs remained high for manufacturers, thus putting upward pressure on price. The only category to witness sales decline was jams and preserves, mainly due ... Read More
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Sweet Spreads in Denmark
... sweeteners like agave, stevia, and maple syrup. While there is still some interest in premium, organic, and flavoured honey, overall sales have been affected by the higher cost of local honey production and cheaper imported ... Read More
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Sweet Spreads in Canada
... spreads has been strengthening in a trend that is set to intensify. Canadians are increasingly concerned with their sugar intake, with growing numbers limiting consumption and actively seeking out products with more natural ingredients. The ... Read More
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Sweet Spreads in the United Arab Emirates
... additives. This trend is particularly evident in the rising popularity of nut and seed based spreads, fuelled by millennials and Generation Z consumers who are increasingly exploring the health benefits of these nutritious alternatives. Euromonitor ... Read More
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Sweet Spreads in France
... and seed based spreads is robust in both value and volume terms, while chocolate spreads is also seeing a positive, albeit not as strong, performance. These areas are supported by the indulgence aspect of chocolate ... Read More
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Sweet Spreads in the Philippines
... growth in consumption of chocolate spreads and nut and seed based spreads. With white bread as a staple and traditional bakeries known as panaderya popular, consumers continue to gravitate towards chocolate and nut and seed ... Read More
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Sweet Spreads in Greece
... sugar substitute, even in coffee. Home-made salad dressings containing honey are also very popular among Greeks. However, honey faced strong challenges in 2024. The impact of climate change on the bee population and honey production ... Read More
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Sweet Spreads in Colombia
... Colombia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and ... Read More
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Sweet Spreads in New Zealand
... has a solid reputation internationally as a leading producer of honey, with local manuka honey seeing strong demand abroad. New Zealand hives produce over 25,000 tonnes of honey each year, with production levels having more ... Read More
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Sweet Spreads in Dominican Republic
... associated with bread consumption, such as sweet spreads. As inflation began to stabilise, prices returned to a more predictable level, and consumers felt more comfortable exploring new flavours and options. This shift in behaviour has ... Read More
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Sweet Spreads in Sweden
... Value-added features, such as lower sugar content, plant-based or enhanced flavours and texture experiences, have reinvigorated the category and led to a slightly better volume growth over 2024. For example, the new Printzells Hasselnötskräm Créme ... Read More
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Sweet Spreads in Turkey
... coca was due to a low global yield of cocoa production in 2023/2024, resulting in a global price increase. With price sensitivity in place in Turkey, the growth of chocolate spreads has been limited. As ... Read More
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Sweet Spreads in China
... lack of consumer spending confidence, along with an increasing focus on health, fitness, and weight management, leading consumers to be more cautious about their sugar intake. Euromonitor International's Sweet Spreads in China report offers in-depth ... Read More
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Sweet Spreads in Bolivia
... population, as this product type has traditionally been widely used to treat cold and flu symptoms in the country, and appreciation for its immune-strengthening properties has increased in the wake of the pandemic. In addition, ... Read More
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Sweet Spreads in Germany
... industry, including limited innovation. Many brands struggle to introduce exciting new flavours or formats that resonate with health-conscious consumers. As a result, there is little incentive for consumers to continue purchasing traditional chocolate spreads, which ... Read More
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