Candy Market Research Reports & Industry Analysis
The U.S. Commerce Department has divided candy into two different standard categories for products: non-chocolate and chocolate. Each of the two categories is then broken down into various product types and sectors. Product typing bases off of the product’s mixture of ingredients, texture, and also the comprehensive manufacturing processes. The classification applied throughout the candy industry is loosely based off of the definitions determined by the Commerce Department, even though they can be generally much more broad.
Chocolate products always have either actual chocolate as an ingredient or a chocolate mixture that applies substitutes for certain chocolate components. Generally, butter made from milk or vegetable shortening is used to replace the more luxurious and expensive product that is cocoa butter. The chocolate category also encompasses final products like chocolate candy with infusions, panned chocolate candies, or molded chocolate candies.
Non-chocolate products are defined through the government as the entire confectionery products that do not have actual chocolate or a chocolate compound as an ingredient in the mixture. The non-chocolate category encompasses candies like hard candies, jelly beans, marshmallows, and licorice.
Candy production is mainly a seasonal business, with the majority of those involved in the market normally doubling their staffs during the winter months. Until very recently, candies made for a specific occasion or holiday – candy canes for Christmas or like in Easter with chocolate eggs, for example –were the bread and butter of specialty manufacturers. Recently, though, the major players and manufacturers have shifted into the seasonal business with specific packages for those special, important events.
Customers have turned into very health-conscious eaters and prioritize the reduction of intake in sugar, other potentially harmful ingredients, and fat. Candy manufacturers have responded by creating a wide range of sugar-free candies that, because of technological innovations in sweetening products, still provide customers the sweetness they desire. Marketers also keep looking for tasteful substitutes for the saturated fat in chocolate.
Candy Industry Research & Market Reports
-
Slovakia Sugar Confectionery
... consumers welcome price-based promotions and discounts, also helping to support sales of private labels such as Lidl (Lidl Slovenská Republika vos), Tesco (Tesco Stores SR as), and others. However, the big players remain in the ... Read More
-
Croatia Chocolate Confectionery
... and inflation in 2023 has had a noticeable impact on Croatian consumers' purchasing power in 2024. As a result, shoppers are demonstrating a heightened interest in price promotions and discounts offered by retailers to capture ... Read More
-
The Czech Republic Sugar Confectionery
... flu. With COVID-19 no longer in place other seasonal viruses such as cold and flu are once again spreading with this being a key driver of demand for medicated confectionery. Unlike other types of sugar ... Read More
-
Austria Chocolate Confectionery
... of commodities. In particular, the steep increase in cocoa prices forced chocolate confectionery manufacturers to increase average unit prices of their products. The cost of sugar remains high in 2024 putting upward pressure on price. ... Read More
-
Belgium Sugar Confectionery
... impulse products are amongst the first on which consumers compromise and cut their spending. With inflation falling in 2024, price stabilisation and the snacking trend is supporting volume sales, with the uptick in on-the-go lifestyles ... Read More
-
Croatia Gum
... However, brand loyalty remains a crucial factor in this category, with consumers gravitating towards their preferred brands and flavours. This loyalty does not prevent price comparisons though, as consumers become increasingly cost-conscious. They are actively ... Read More
-
Belgium Chocolate Confectionery
... effects of the inflation crisis still lingering Belgians proved more conservative with their spending and pressure on purchasing power was still strong in 2024. As a result, volume sales of chocolate confectionery suffered in 2024 ... Read More
-
Slovakia Gum
... to the commodity prices of sweeteners, volume is being supported by consumers’ return to their sociable, out-of-home lifestyles in the post-pandemic landscape. This is good news for gum, which benefits from indulgence purchases and visible ... Read More
-
Confectionery Packaging in Switzerland
... slight decline in 2023. Flexible plastic is the overwhelmingly dominant pack type used for countlines in Switzerland, due to its superior adaptability, lightweight nature, and cost-effectiveness. This type of packaging provides an excellent barrier against ... Read More
-
Finland Chocolate Confectionery
... stagnate during the year, while current value sales will continue to rise. Competition from other snack categories, such as sugar confectionery and ice cream, especially during the summer months, remains a key feature of the ... Read More
-
Bulgaria Gum
... product and thus it has been impacted by higher transportation fees. The category is still in the process of recovering from the huge drop in sales seen during the start of the pandemic when consumers ... Read More
-
Bulgaria Sugar Confectionery
... which have remained high after rising sharply in 2023. The return of El Niño and the warmer and drier weather in sugar producing countries limited the sugar supply in 2023, and although the supply chain ... Read More
-
Taiwan Chocolate Confectionery
... snacking at home is declining. Many consumers have reduced the amount of snacks they eat at home, with many also reducing hoarding and bulk purchasing. Meanwhile, more snack consumption has returned to convenience stores. With ... Read More
-
Taiwan Gum
... people began to resume normal social interactions. It was anticipated that this would greatly help gum sales. However, the degree of recovery has not met expectations. One main reason for this is that many consumers ... Read More
-
Bosnia and Herzegovina Sugar Confectionery
... translates to a continued decline in consumer interest, as people gravitate towards healthier snack options and shy away from sweets high in sugar and carbohydrates. Bucking the downward trend, medicated confectionery is recording the strongest ... Read More
-
Finland Gum
... gum created with the sweetener xylitol, which has been available in Finland since the 1970s when the leading brand, Jenkki, introduced the innovation to the landscape. Xylitol has well-known dental health claims, having been shown ... Read More
-
Finland Sugar Confectionery
... major challenges facing sugar confectionery is the prominent health and wellness trend, and particularly, the role of sugar in the development of a wide range of health issues, including obesity and type 2 diabetes, for ... Read More
-
Bosnia and Herzegovina Chocolate Confectionery
... place in the snacking landscape. While retail volume growth remains stable, the impact of rising prices in 2024 translates to a significant increase in retail sales price (RSP) value, reaching the upper single-digit range. This ... Read More
-
Bulgaria Chocolate Confectionery
... the global jump in cocoa prices started to be felt, with chocolate products becoming more expensive as a result. This has been reflected in stronger growth in current value terms. However, price growth has been ... Read More
-
Bosnia and Herzegovina Gum
... volume. Even with rising unit prices caused by inflation, the category only manages to maintain positive growth in RSP value terms. The combination of worsening economic conditions, ongoing domestic political issues, and global crises has ... Read More
-
Taiwan Sugar Confectionery
... for sugar confectionery showed a decline in demand in 2023. Home snack consumption habits waned, with lower hoarding and bulk purchasing. More consumers were returning to convenience stores and impulse purchases and the frequent promotion ... Read More
-
Confectionery Packaging in Brazil
... portion sizes, making it ideal for a wide range of candies and treats. The cost-effectiveness of flexible plastic allows manufacturers to maintain competitive pricing, while offering appealing packaging. Euromonitor International's Confectionery Packaging in Brazil report ... Read More
-
Confectionery Packaging in South Africa
... their flavour for an extended period. Flexible plastic is highly customisable, allowing manufacturers to create eye-catching, transparent packaging that showcases the chocolates' enticing colours and shapes. It is also cost-effective and light. Folding cartons provide ... Read More
-
Confectionery Packaging in Turkey
... confectionery, folding cartons witnessed significant growth in packaging volumes and in its overall share in 2023. Over the past few years, the integration of smart packaging technologies, such as QR codes and interactive packaging, has ... Read More
-
New Zealand Sugar Confectionery
... as everyday escapism. Whether for gifting, celebrating, or simply stocking up for a treat, sugar confectionery’s appeal persists. Players are introducing new product sizes and formats tailored to these consumption scenarios. For example, Mackintosh’s released ... Read More
Research Assistance
