
Yoghurt and Sour Milk Products in Morocco
Description
Yoghurt and Sour Milk Products in Morocco
Yoghurt sales saw a deceleration in volume growth during the first half of 2023, primarily attributed to the challenging economic landscape and declining disposable incomes. Amid the global economic recession, consumers exhibited a trend of curtailing yoghurt consumption, considering it a discretionary product. This shift resulted in reduced consumption frequency, even as manufacturers persisted in outreach efforts to the mass market by employing strategies like affordable pricing, in-store prom...
Euromonitor International's Yoghurt and Sour Milk Products in Morocco report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.
Product coverage: Sour Milk Products, Yoghurt.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Yoghurt and Sour Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop
Table of Contents
20 Pages
- Yoghurt and Sour Milk Products in Morocco
- Euromonitor International
- September 2023
- List Of Contents And Tables
- YOGHURT AND SOUR MILK PRODUCTS IN MOROCCO
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Evolving yoghurt consumption patterns
- Pricing realities and input cost impact
- Market competitiveness and innovation leadership
- PROSPECTS AND OPPORTUNITIES
- Economic conditions impacting yoghurt consumption
- Preference for unpackaged artisanal milk to affect sour drink sales
- Strategies for sustaining yoghurt sales
- CATEGORY DATA
- Table 1 Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
- Table 2 Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
- Table 3 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
- Table 4 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023
- Table 5 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2019-2023
- Table 6 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2020-2023
- Table 7 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2018-2023
- Table 8 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2023-2028
- Table 9 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2023-2028
- Table 10 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2023-2028
- Table 11 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2023-2028
- DAIRY PRODUCTS AND ALTERNATIVES IN MOROCCO
- EXECUTIVE SUMMARY
- Dairy products and alternatives in 2023: The big picture
- Key trends in 2023
- Competitive Landscape
- Channel developments
- What next for dairy products and alternatives?
- MARKET DATA
- Table 12 Sales of Dairy Products and Alternatives by Category: Value 2018-2023
- Table 13 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023
- Table 14 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023
- Table 15 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023
- Table 16 Penetration of Private Label by Category: % Value 2018-2023
- Table 17 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023
- Table 18 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028
- Table 19 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Pricing
Currency Rates
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