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Wound Care in Serbia

Publisher Euromonitor International
Published Sep 30, 2025
Length 19 Pages
SKU # EP20463961

Description

Value sales of wound care are maintaining a positive performance in Serbia in 2025, supported by baseline demand. The general growth in physical activity and sports participation across various demographic groups is contributing to a steady demand for everyday sticking plasters and adhesive bandages for minor cuts, scrapes, and abrasions. Households are also more likely to replenish stocks of these supplies as people engage in more active lifestyles. Also, the stable growth of different types of...

Euromonitor International's Wound Care in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wound Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

19 Pages
Wound Care in Serbia
Euromonitor International
September 2025
List Of Contents And Tables
WOUND CARE IN SERBIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Sales of wound care suppported by growth in physical activity and sports, alongside workplace requirements for first aid kits
The Hansaplast brand remains the most popular, thanks to offering wide range of sticking plasters
Pharmacies remain popular, while e-commerce attracts growing attention
PROSPECTS AND OPPORTUNITIES
Wound care will maintain positive sales, thanks to strong baseline demand and expected lifestyle shifts
Innovations set to follow global trends, with new and advanced materials, alongside those which are natural and organic
Ageing population and chronic diseases will also support demand for wound care
CATEGORY DATA
Table 1 Sales of Wound Care by Category: Value 2020-2025
Table 2 Sales of Wound Care by Category: % Value Growth 2020-2025
Table 3 NBO Company Shares of Wound Care: % Value 2021-2025
Table 4 LBN Brand Shares of Wound Care: % Value 2022-2025
Table 5 Forecast Sales of Wound Care by Category: Value 2025-2030
Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2025-2030
CONSUMER HEALTH IN SERBIA
EXECUTIVE SUMMARY
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2020-2025
Table 8 Life Expectancy at Birth 2020-2025
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2020-2025
Table 10 Sales of Consumer Health by Category: % Value Growth 2020-2025
Table 11 NBO Company Shares of Consumer Health: % Value 2021-2025
Table 12 LBN Brand Shares of Consumer Health: % Value 2022-2025
Table 13 Penetration of Private Label by Category: % Value 2020-2025
Table 14 Distribution of Consumer Health by Format: % Value 2020-2025
Table 15 Distribution of Consumer Health by Format and Category: % Value 2025
Table 16 Forecast Sales of Consumer Health by Category: Value 2025-2030
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2025-2030
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources

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