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Wireless Headphones in the Philippines

Published Aug 29, 2025
Length 18 Pages
SKU # EP20363802

Description

In 2025, retail volume sales of wireless headphones in the Philippines increased by 18% to reach 7.7 million units. Notably, TWS earbuds emerged as the most dynamic performer, with sales surging by 21% to seven million units, driven by the country's young, tech-savvy demographic and their rising adoption of mobile devices, digital streaming services, and gaming. The demand for affordable, high-quality wireless audio products was particularly pronounced, with brands such as Xiaomi, Samsung, and A...

Euromonitor International's Wireless Headphones in Philippines report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: TWS Earbuds, Wireless Earphones, Wireless Headbands.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wireless Headphones market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

18 Pages
Wireless Headphones in the Philippines
Euromonitor International
August 2025
List Of Contents And Tables
WIRELESS HEADPHONES IN THE PHILIPPINES
KEY DATA FINDINGS
2025 DEVELOPMENTS
TWS earbuds records explosive growth driven by affordability, e-commerce, and younger consumers
Competition intensifies as smaller brands make gains
Omnichannel distribution strategies reshape purchasing process
PROSPECTS AND OPPORTUNITIES
Future momentum to be driven by TWS earbuds, with underlying fitness trend
Premiumisation and advanced audio features are expected to be key selling points
Wireless headphones set to embrace AI and smart features trends
CATEGORY DATA
Table 1 Sales of Wireless Headphones by Category: Volume 2020-2025
Table 2 Sales of Wireless Headphones by Category: Value 2020-2025
Table 3 Sales of Wireless Headphones by Category: % Volume Growth 2020-2025
Table 4 Sales of Wireless Headphones by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Wireless Headphones: % Volume 2021-2025
Table 6 LBN Brand Shares of Wireless Headphones: % Volume 2022-2025
Table 7 Distribution of Wireless Headphones by Channel: % Volume 2020-2025
Table 8 Forecast Sales of Wireless Headphones by Category: Volume 2025-2030
Table 9 Forecast Sales of Wireless Headphones by Category: Value 2025-2030
Table 10 Forecast Sales of Wireless Headphones by Category: % Volume Growth 2025-2030
Table 11 Forecast Sales of Wireless Headphones by Category: % Value Growth 2025-2030
CONSUMER ELECTRONICS IN THE PHILIPPINES
EXECUTIVE SUMMARY
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
MARKET DATA
Table 12 Sales of Consumer Electronics by Category: Volume 2020-2025
Table 13 Sales of Consumer Electronics by Category: Value 2020-2025
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2020-2025
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2020-2025
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2021-2025
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2022-2025
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2020-2025
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2025-2030
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2025-2030
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2025-2030
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

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