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Wearable Electronics in Taiwan

Published Oct 01, 2025
Length 16 Pages
SKU # EP20463850

Description

After a soft 2024, retail sales of wearable electronics in Taiwan recovered slightly in 2025 as Taiwanese consumers resumed spending on tech products once the initial wave of outbound travel slowed. During 2024, many households had prioritised travel spending, leaving fewer resources for discretionary electronics, but by 2025 demand began to stabilise. The category also benefitted from continuous improvements in AI-driven features, which made wearables more appealing by offering smarter health i...

Euromonitor International's Wearable Electronics in Taiwan report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Activity Wearables, Smart Wearables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wearable Electronics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

16 Pages
Wearable Electronics in Taiwan
Euromonitor International
October 2025
List Of Contents And Tables
WEARABLE ELECTRONICS IN TAIWAN
KEY DATA FINDINGS
2025 DEVELOPMENTS
Wearable electronics returned to positive growth in 2025
Smart wearables remained the largest subcategory in both volume and value
Professional consultation and omnichannel retail supported sales
PROSPECTS AND OPPORTUNITIES
Apple maintains leadership, while Xiaomi and Garmin target niches
Expansion of portfolios and entry of new brands expected
Health and wellness to remain the key growth driver
CATEGORY DATA
Table 1 Sales of Wearable Electronics by Category: Volume 2020-2025
Table 2 Sales of Wearable Electronics by Category: Value 2020-2025
Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2020-2025
Table 4 Sales of Wearable Electronics by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Wearable Electronics: % Volume 2021-2025
Table 6 LBN Brand Shares of Wearable Electronics: % Volume 2022-2025
Table 7 Distribution of Wearable Electronics by Channel: % Volume 2020-2025
Table 8 Forecast Sales of Wearable Electronics by Category: Volume 2025-2030
Table 9 Forecast Sales of Wearable Electronics by Category: Value 2025-2030
Table 10 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2025-2030
Table 11 Forecast Sales of Wearable Electronics by Category: % Value Growth 2025-2030
CONSUMER ELECTRONICS IN TAIWAN
EXECUTIVE SUMMARY
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
MARKET DATA
Table 12 Sales of Consumer Electronics by Category: Volume 2020-2025
Table 13 Sales of Consumer Electronics by Category: Value 2020-2025
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2020-2025
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2020-2025
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2021-2025
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2022-2025
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2020-2025
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2025-2030
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2025-2030
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2025-2030
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

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