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Unilever Group in Home Care (World)

Publisher Euromonitor International
Published Aug 18, 2025
Length 37 Pages
SKU # EP20344485

Description

Unilever, the number two player in global home care, is a particularly prominent operator in emerging markets, leading in both the Asia Pacific and Latin America regions. Its main categories continue to be laundry care, dishwashing and surface care. As part of Unilever’s Growth Action Plan, the company’s home care operations are leveraging its in-house science and technology capabilities to develop innovations to help drive category growth.

Euromonitor International's Unilever Group in Home Care (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Home Care market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

37 Pages
Introduction
State of play
Exposure to future growth
Competitive positioning
Laundry care
Dishwashing
Surface care
Key findings
Appendix

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