
Tobacco in Italy
Description
Tobacco in Italy
Cigarettes consumption continued to decline in 2022, although at a slower rate than seen in pre-pandemic years. Indeed, the effects of the COVID-19 pandemic (stress, anxiety) were still being felt, further compounded by global inflationary pressures and geo-political unrest. At the same time, amid increasing prices due to taxation and health concerns, we are also seeing a strong migration from traditional tobacco products (cigarettes, smoking tobacco) to e-vapour and heated tobacco products, bot...
Euromonitor International's Tobacco in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Cigarettes, Cigarettes (Illicit+Legal), Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco, E-Vapour Products and Heated Tobacco.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Tobacco market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
54 Pages
- Tobacco in Italy
- Euromonitor International
- June 2023
- List Of Contents And Tables
- TOBACCO IN ITALY
- EXECUTIVE SUMMARY
- Tobacco in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for tobacco?
- OPERATING ENVIRONMENT
- Legislation
- Legislative overview
- Summary 1 Legislation Summary at a Glance
- Minimum legal smoking age
- Smoking prevalence
- Plain packaging
- Advertising and sponsorship
- Point-of-sale display bans
- Smoking in public place
- Flavoured tobacco product ban
- Vapour products
- PRODUCTION/IMPORTS/EXPORTS
- MARKET INDICATORS
- Table 1 Number of Adult Smokers by Gender 2017-2022
- MARKET DATA
- Table 2 Sales of Tobacco by Category: Volume 2017-2022
- Table 3 Sales of Tobacco by Category: Value 2017-2022
- Table 4 Sales of Tobacco by Category: % Volume Growth 2017-2022
- Table 5 Sales of Tobacco by Category: % Value Growth 2017-2022
- Table 6 Forecast Sales of Tobacco by Category: Volume 2022-2027
- Table 7 Forecast Sales of Tobacco by Category: Value 2022-2027
- Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2022-2027
- Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2022-2027
- DISCLAIMER
- SOURCES
- Summary 2 Research Sources
- CIGARETTES IN ITALY
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Cigarettes continues to decline in 2022, as the era of the pandemic comes to an end and taxes increase
- Smokers becoming more conservative in their cigarettes consumption
- Competition from heated tobacco affects cigarettes performance in 2022
- PROSPECTS AND OPPORTUNITIES
- Cigarettes to decline strongly over the forecast period
- Ongoing price hikes will lead consumers to trade down and lower their cigarettes consumption
- Increasing competition from next generation products expected
- TAXATION AND PRICING
- Taxation rates
- Table 10 Taxation and Duty Levies 2017-2022
- Average cigarette pack price breakdown
- Summary 3 Average Cigarette Pack Price Breakdown: Brand Examples
- CATEGORY DATA
- Table 11 Sales of Cigarettes: Volume 2017-2022
- Table 12 Sales of Cigarettes by Category: Value 2017-2022
- Table 13 Sales of Cigarettes: % Volume Growth 2017-2022
- Table 14 Sales of Cigarettes by Category: % Value Growth 2017-2022
- Table 15 Sales of Cigarettes by Blend: % Volume 2017-2022
- Table 16 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2017-2022
- Table 17 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2017-2022
- Table 18 Sales of Cigarettes by Pack Size: % Volume 2017-2022
- Table 19 Sales of Cigarettes by Price Band: % Volume 2017-2022
- Table 20 NBO Company Shares of Cigarettes: % Volume 2018-2022
- Table 21 LBN Brand Shares of Cigarettes: % Volume 2019-2022
- Table 22 Sales of Cigarettes by Distribution Format: % Volume 2017-2022
- Table 23 Illicit Trade Estimate of Cigarettes: Volume 2017-2022
- Table 24 Forecast Sales of Cigarettes: Volume 2022-2027
- Table 25 Forecast Sales of Cigarettes by Category: Value 2022-2027
- Table 26 Forecast Sales of Cigarettes: % Volume Growth 2022-2027
- Table 27 Forecast Sales of Cigarettes by Category: % Value Growth 2022-2027
- Table 28 Forecast Sales of Cigarettes by Blend: % Volume 2022-2027
- Table 29 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2022-2027
- Table 30 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2022-2027
- Table 31 Forecast Sales of Cigarettes by Pack Size: % Volume 2022-2027
- Table 32 Forecast Sales of Cigarettes by Price Band: % Volume 2022-2027
- CIGARS, CIGARILLOS AND SMOKING TOBACCO IN ITALY
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Demand for cigars maintains at a stable level
- Fine cut tobacco declines in 2022, as consumers migrate to e-vapour and heated tobacco products
- Local brand Ambasciator Italico strongly wins shares
- PROSPECTS AND OPPORTUNITIES
- Cigars to grow steadily over the forecast period
- Static performance for fine cut tobacco over the forecast period
- Cigars’ competitive landscape will consolidate further over the forecast period
- CATEGORY DATA
- Table 33 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2017-2022
- Table 34 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2017-2022
- Table 35 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2017-2022
- Table 36 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2017-2022
- Table 37 Sales of Cigars by Size: % Volume 2017-2022
- Table 38 Sales of Cigarillos by Price Platform 2017-2022
- Table 39 NBO Company Shares of Cigars and Cigarillos: % Volume 2018-2022
- Table 40 LBN Brand Shares of Cigars and Cigarillos: % Volume 2019-2022
- Table 41 NBO Company Shares of Cigars: % Volume 2018-2022
- Table 42 LBN Brand Shares of Cigars: % Volume 2019-2022
- Table 43 NBO Company Shares of Cigarillos: % Volume 2018-2022
- Table 44 LBN Brand Shares of Cigarillos: % Volume 2019-2022
- Table 45 NBO Company Shares of Smoking Tobacco: % Volume 2018-2022
- Table 46 LBN Brand Shares of Smoking Tobacco: % Volume 2019-2022
- Table 47 NBO Company Shares of Pipe Tobacco: % Volume 2018-2022
- Table 48 LBN Brand Shares of Pipe Tobacco: % Volume 2019-2022
- Table 49 NBO Company Shares of Fine Cut Tobacco: % Volume 2018-2022
- Table 50 LBN Brand Shares of Fine Cut Tobacco: % Volume 2019-2022
- Table 51 Distribution of Cigars and Cigarillos by Format: % Volume 2017-2022
- Table 52 Distribution of Smoking Tobacco by Format: % Volume 2017-2022
- Table 53 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2022-2027
- Table 54 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2022-2027
- Table 55 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2022-2027
- Table 56 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2022-2027
- SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN ITALY
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Heated tobacco keeps growing at a very strong rate, supported by an ever-widening range of products
- E-vapour continues its development, thanks to closed vaping systems
- Nicotine pouches start to develop in Italy after legalisation in early 2022
- PROSPECTS AND OPPORTUNITIES
- Heated tobacco set to be dynamic in tobacco over the forecast period
- E-vapour to show solid growth over the forecast period
- Nicotine pouches set to increase their presence over the forecast period
- CATEGORY INDICATORS
- Table 57 Number of Adult Vapers 2017-2022
- CATEGORY DATA
- Table 58 Sales of Tobacco Heating Devices: Volume 2017-2022
- Table 59 Sales of Tobacco Heating Devices: % Volume Growth 2017-2022
- Table 60 Sales of Heated Tobacco: Volume 2017-2022
- Table 61 Sales of Heated Tobacco: % Volume Growth 2017-2022
- Table 62 Sales of Tobacco Free Oral Nicotine: Volume 2017-2022
- Table 63 Sales of Tobacco Free Oral Nicotine: % Volume Growth 2017-2022
- Table 64 Sales of Tobacco Free Oral Nicotine by Category: Value 2017-2022
- Table 65 Sales of Tobacco Free Oral Nicotine: % Value Growth 2017-2022
- Table 66 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2017-2022
- Table 67 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2017-2022
- Table 68 Sales of E-Liquids by Nicotine Strength: % Value 2019-2022
- Table 69 NBO Company Shares of E-Vapour Products: % Value 2018-2022
- Table 70 LBN Brand Shares of E-Vapour Products: % Value 2019-2022
- Table 71 NBO Company Shares of Tobacco Heating Devices: % Volume 2018-2022
- Table 72 LBN Brand Shares of Tobacco Heating Devices: % Volume 2019-2022
- Table 73 NBO Company Shares of Heated Tobacco: % Volume 2018-2022
- Table 74 LBN Brand Shares of Heated Tobacco: % Volume 2019-2022
- Table 75 NBO Company Shares of Tobacco Free Oral Nicotine: % Volume 2018-2022
- Table 76 LBN Brand Shares of Tobacco Free Oral Nicotine: % Volume 2019-2022
- Table 77 Distribution of E-Vapour Products by Format: % Value 2017-2022
- Table 78 Forecast Sales of Tobacco Heating Devices: Volume 2022-2027
- Table 79 Forecast Sales of Tobacco Heating Devices: % Volume Growth 2022-2027
- Table 80 Forecast Sales of Heated Tobacco: Volume 2022-2027
- Table 81 Forecast Sales of Heated Tobacco: % Volume Growth 2022-2027
- Table 82 Forecast Sales of Tobacco Free Oral Nicotine: Volume 2022-2027
- Table 83 Forecast Sales of Tobacco Free Oral Nicotine: % Volume Growth 2022-2027
- Table 84 Forecast Sales of Tobacco Free Oral Nicotine by Category: Value 2022-2027
- Table 85 Forecast Sales of Tobacco Free Oral Nicotine by Category: % Value Growth 2022-2027
- Table 86 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2022-2027
- Table 87 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2022-2027
Pricing
Currency Rates
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