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Sugar and Sweeteners in Italy

Publisher Euromonitor International
Published Jan 20, 2026
Length 20 Pages
SKU # EP20807645

Description

In Italy, volume sales of sugar and sweeteners rose slightly in 2025, ending several years of decline, although the category still underperforms as consumers continue to moderate sugar intake. Sweeteners accounted for most of the improvement, supported by innovation and growing interest in alternatives as retail sugar prices softened on stronger global supply expectations. Demand for sugar remains constrained by health awareness and a shift toward fresh, minimally processed diets, while import d...

Euromonitor International's Sugar and Sweeteners in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2021-2025, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2030 illustrate how the market is set to change.


Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sugar and Sweeteners market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

20 Pages
Sugar and Sweeteners in Italy
Euromonitor International
January 2026
List Of Contents And Tables
SUGAR AND SWEETENERS IN ITALY
KEY DATA FINDINGS
2025 DEVELOPMENTS
Sweeteners drive marginal rebound amid structural headwinds
INDUSTRY PERFORMANCE
Sugar and sweeteners turns in positive performance in 2025
Health and sustainability remain key concerns for Italian consumers
WHAT’S NEXT?
Sugar and sweeteners faces further struggles in forecast period
Sugar tax set to undermine category progress
Summary 1 Major Processors of Sugar and Sweeteners 2025
CATEGORY DATA
Table 1 Total Sales of Sugar and Sweeteners: Total Volume 2020-2025
Table 2 Total Sales of Sugar and Sweeteners: % Total Volume Growth 2020-2025
Table 3 Retail Sales of Sugar and Sweeteners: Volume 2020-2025
Table 4 Retail Sales of Sugar and Sweeteners: % Volume Growth 2020-2025
Table 5 Retail Sales of Sugar and Sweeteners: Value 2020-2025
Table 6 Retail Sales of Sugar and Sweeteners: % Value Growth 2020-2025
Table 7 Retail Sales of Sugar and Sweeteners by Packaged vs Unpackaged: % Volume 2020-2025
Table 8 Forecast Total Sales of Sugar and Sweeteners: Total Volume 2025-2030
Table 9 Forecast Total Sales of Sugar and Sweeteners: % Total Volume Growth 2025-2030
Table 10 Forecast Retail Sales of Sugar and Sweeteners: Volume 2025-2030
Table 11 Forecast Retail Sales of Sugar and Sweeteners: % Volume Growth 2025-2030
Table 12 Forecast Retail Sales of Sugar and Sweeteners: Value 2025-2030
Table 13 Forecast Retail Sales of Sugar and Sweeteners: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
FRESH FOOD IN ITALY
EXECUTIVE SUMMARY
Health-led demand supports fresh food despite inflation
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Flat volume growth recorded with shift towards high-protein, nutritious and sustainable options
Cost-conscious consumers continue to trade down amid rising threat from processed alternatives and climate volatility
WHAT’S NEXT?
Health focus will see nuts, eggs and sweet potatoes drive overall growth amid persistent climate-related challenges
Wellness concerns favour fresh food despite packaged threat
CHANNELS
Italians maintain habit of shopping at neighbourhood stores
Discounters channel benefits from favourable pricing and increased focus on sustainability
MARKET DATA
Table 14 Total Sales of Fresh Food by Category: Total Volume 2020-2025
Table 15 Total Sales of Fresh Food by Category: % Total Volume Growth 2020-2025
Table 16 Retail Sales of Fresh Food by Category: Volume 2020-2025
Table 17 Retail Sales of Fresh Food by Category: % Volume Growth 2020-2025
Table 18 Retail Sales of Fresh Food by Category: Value 2020-2025
Table 19 Retail Sales of Fresh Food by Category: % Value Growth 2020-2025
Table 20 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2020-2025
Table 21 Retail Distribution of Fresh Food by Format: % Volume 2020-2025
Table 22 Forecast Total Sales of Fresh Food by Category: Total Volume 2025-2030
Table 23 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2025-2030
Table 24 Forecast Retail Sales of Fresh Food by Category: Volume 2025-2030
Table 25 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2025-2030
Table 26 Forecast Retail Sales of Fresh Food by Category: Value 2025-2030
Table 27 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 2 Research Sources

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